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    Home » The Best Work You May Never See: Directors Jonny & Will Bring Cannabis Gummy Bears To Chaotic Life For Drug Free Kids Canada

    The Best Work You May Never See: Directors Jonny & Will Bring Cannabis Gummy Bears To Chaotic Life For Drug Free Kids Canada

    By SHOOTMonday, February 17, 2020Updated:Tuesday, May 14, 2024No Comments41827 Views
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    Edible cannabis gummies are mischievous beings. They’ll catch you off guard and make you do silly things. Well, that’s exactly what they’re doing in this public service film for Drug Free Kids Canada, designed to raise awareness of the fact that a high from cannabis edibles can yield delayed and unpredictable behavior–and that youngsters need to understand the risks.

    Directing duo and puppeteering masters Jonny & Will of the Blinkink studio brought the gummy bears to life as we see them cause destruction in a house. A Laptop computer is ruined, a shoe is sabotaged, a dress is shredded, an urn containing doggie remains is pushed off a mantle and broken into pieces, and lit candles are doused by urine.

    The spot was produced by Blinkink through dreamboat for Toronto ad agency Bleu Blanc Rouge.

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    Credits

    Client Drug Free Kids Canada Agency Bleu Blanc Rouge, Toronto Brenda Surminski, producer. Production Blinkink Jonny & Will, directors; Leah Draws, producer.

    Media Type:Commerical: PSA
    ScreenWork Categories:Commercial
    Screenwork Type:Best Work
    Video Tags:Bleu Blanc RougeBlinkinkJonny & Will



    The Best Work You May Never See: Jung von Matt Hamburg, Director Diarmid Harrison-Murray Perform “Octowaltz” For BMW

    Thursday, June 19, 2025

    In this BMW spot out of Hamburg agency Jung von Matt, an octopus performs an impressive underwater waltz--powered by a central nervous system. The dance is a metaphor for the unique performance of BMW’s new central control unit: the BMW Heart of Joy.

    BMW first unveiled this innovative control computer--which calculates all driving dynamics functions--back in April. During its first major test at Auto Shanghai, the Heart of Joy took center stage as part of the BMW Vision Driving Experience.

    Now, BMW showcases the unique performance potential of the Heart of Joy in “Octowaltz,” from production companies Parasol and Untold Studios--with the latter shop’s Diarmid Harrison-Murray serving as director.

    The thought experiment: The octopus is a fascinating creature. Its decentralized nervous system allows it to coordinate individual parts of its body independently--much like a conventional car, where acceleration, braking, steering, and other functions are controlled by separate units.

    But what if the octopus could channel its power through one central nervous system--the way BMW’s Heart of Joy control unit unites drive, braking, energy regeneration, and partial steering functions?

    The result: an unbelievable, perfectly coordinated, masterfully choreographed underwater performance.

    The campaign draws a poetic parallel between the fluid movements of the octopus and the driving experience delivered by the Heart of Joy. “Okto the Octopus” waltzes with masterful control, exceptional precision, and effortless agility--while maintaining safety in every situation.

     

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