In this anthem spot–titled “The Daring”–espousing Cadillac’s “Dare Greatly” philosophy, the unique accomplishments of such notables such as Richard Linklater, Anne Wojcicki, Steve Wozniak, Jason Wu and Njeri Rionge are featured.
Set in downtown New York, this atmospheric piece debuted during the Oscars telecast and was directed by Doug Liman and shot by cinematographer Janusz Kaminski for Publicis NY and London. Production company was Independent Media, Inc.
Client Cadillac Agency Publicis New York/Publicis UK Andy Bird, executive creative director, Publicis London; Joseph Johnson, executive creative director, Publicis NY; Carlos Figueiredo, executive VP, creative director; Jean Rhode, Roger Norris, VPs, creative directors; Lisa Bifulco, chief production officer; Lauren Schneidmuller, VP, executive producer; Jennifer Truss, associate producer; Theresa Notartomaso, music producer; Dylan Williams, global chief strategy and innovation officer; Carla Serrano, chief strategy officer; Julie Levin, chief marketing officer; Ben Zumsted, strategy director; Anthony Harris, strategist; Dawn Winchester, chief digital officer; Sabine Rohel, VP, creative director of digital design; Roman Tsukerman, VP, associate creative director; Lissa Robinson, executive interactive producer. Production Independent Media, Inc. Doug Liman, director; Janusz Kaminski, DP; Susanne Preissler, exec producer; Marc Siegel, head of production; Brad English, line producer, NY; Denise Rocchietti, line producer, L.A.. Visual Effects The Mill Melanie Wickham, exec producer; Jason Bartnett, producer; Gavin Wellsman, VFX lead; Hitesh Patel, VFX supervisor. Editorial Lost Planet Hank Corwin, editor/sound designer; Federico Brusilovsky, assistant editor; Krystn Wagenberg, exec producer; Lauren Hafner Addison, producer. Audio Sound Lounge Tom Jucarone, partner/mixer. Music (piano track) Asche & Spencer Matt Locher, exec producer. Music (licensed track) Edith Piaf “Non, je ne regrette rien”
Blinkink has unveiled this richly imaginative stop-motion film for Dior titled A Ride of the Moon, directed by Nina Gantz and Renee Zhan, and voiced by 070 Shake. Conceived as a collaborative triumph of human craft, the film stands as a poetic reminder of the value of handmade artistry in an era increasingly shaped by automation and AI.
Inspired by classical cinema--most notably Georges Méliès’ Voyage dans la Lune--the film for Dior’s Lunar New Year campaign is a baroque-infused journey that blends cinematic language with theatrical illusion. Set within an ornate 18th-century French theatre, it unfolds as a modern fairy tale told through flamboyant design, charming stop-motion animation and playful surrealism.
The film builds around a Lunar New Year story, where a brave little horse’s showdown with a powerful, sassy adversary plays out. While cinematic and ambitious in scope, the film never takes itself too seriously, finding humor in exaggerated performances and clever theatrical tricks.
The horse character is modelled after the Dior horse charm, assembled from sewing components and brought to life through meticulous stop-motion craftsmanship. The Moon appears as a Marie Antoinette-esque figure, who brings humor through an over-the-top performance.
The production embraces old-school theatre mechanics to enhance its sense of wonder. Strings holding up clouds are deliberately visible, trapdoors open in the stage floor and sheets of translucent fabric become shimmering fountains. These visible illusions celebrate the joy of theatrical ingenuity and handmade problem-solving.
The sets were entirely hand-painted and constructed, combining flat, painted backdrops with half-2D, half-3D elements. Layered sets,... Read More
