A cure for writer’s block emerges in this Kia spot–aptly titled “Writer”–directed by Alex Feil of Believe Media for agency David&Goliath–with a musical score from SOUTH Music and Sound, and sound design out of Margarita Mix.
Turns out a spin in an electric Kia vehicle helps our protagonist find inspiration for penning a script that goes back centuries, telling a story of adventure and romance.
CreditsClient Kia Agency David&Goliath David Angelo, founder & creative chairman; Ben Purcell, chief creative officer; Frauke Tiemann, executive creative director/art director; Mark Koelfgen, executive creative director/copywriter; John O’Hea, group creative director/art director; Steve Clarke, group creative director/copywriter; Tiffany Smith, creative director/copywriter; Rick Standley, creative director/art director; Paul Albanese, managing director/broadcast production; Christopher Coleman, executive producer; Peter Bassett, managing director, integrated production & technology; Allan de Leon, executive digital producer; Riz Soriano, producer; Laura Forman, chief strategy officer; Bruno Cunha, group strategy director. Production Believe Media Alex Feil, director; Liz Silver, Marc Benardout, exec producers; Vitaly Koshman, head of production; Rob Newman, producer; Ken Seng, DP; Tessa Posnansky, production designer; Franck Chevalier, key costumer. Editorial Spinach Adam Bright, editor; Jonathan Carpio, exec producer; Patricia Gushikuma, producer; Robby Salisbury, assistant editor. VFX & Color JAMM Jake Montgomery, VFX supervisor/lead compositor; Andy Boyd, VFX supervisor/lead CG; Tim Robbins, Mikey Smith, Flame artists; Zachary DiMaria, Anthony Thomas, lead CG artists; Connie Ho, Jaguar Lee, Fred Hopp, CG artists; Jon Lazar, production coordinator; Ashley Greyson, sr. producer; Asher Edwards, exec producer; Adam Scott, colorist; Carver Moore, color assist; Anna Dood, color producer. Music SOUTH Music and Sound, Santa Monica, Calif. Nathaniel Morgan, Jon Darling, composers; Dan Pritikin, Matt Drenik, creative directors; Ann Haugen, exec producer; Ignacio Zas, producer. Sound Design/Audio Post Margarita Mix Nathan Dubin, sound designer/mixer; Whitney Warren, Paula Arnett, exec producers; Sean Melia, Mike Murzyn, assistant audio mixers; Matthew Horist, post coordinator.
We Are Pi Rolls Out Trailer For Nike-Backed Feature On Athletes With Olympic and Paralympic Dreams
Amsterdam-based creative agency We Are Pi debuted the trailer for Crois Pas Qu’on Dort (Don’t Think We’re Sleeping in English), an inspiring feature-length story of three young French athletes in the lead-up to the Paris 2024 Olympics and Paralympics. The 90-minute French language film, which was developed and produced by We Are Pi with the support of Nike, will premiere in mid January 2025 followed by a release in theaters at the end of January. It follows three protagonists from Paris and its suburbs: Charles-Antoine, a runner with an intellectual disability who won Gold at the Tokyo Paralympics and is competing in this year’s Paralympics; and Leyna and Maysane, French twin sisters and heirs to their Laotian-Algerian family’s very own taekwondo dynasty who are coached by their father and dream of competing in taekwondo at Paris 2024. The athletes were followed by a film crew over the course of five years, recording how their stories, their lives and their sporting achievements unfold over time. The film combines the rawness and intimacy of their everyday lives with the audacity of their sporting dreams, with their stories culminating at the Paris 2024 Olympic and Paralympics. Crois Pas Qu’on Dort was created with the aim of inviting a new generation of athletes in France into sport by inspiring them with the stories of our protagonists and the transformative power that sport had on their lives. The production began over seven years ago in 2017 with nearly two years of extensive casting sessions that involved viewing around 500 profiles of athletes. Two directors, Nick Walters and Lou Marillier, English and French, respectively, subsequently followed the selected young protagonists closely as they pursued their... Read More