John Hillcoat of Serial Pictures directed this “Dream Bigger” commercial in which a lass picks up her car keys and is instantly taken on an idyllic ride propelled by a helium balloon. It turns out her breathtaking experiential vehicle is the new reimagined Mazda3 hatchback.
The spot is the second installment of Mazda’s “Feel Alive” campaign from agency Garage Team Mazda.
“Dream Bigger” debuted during Monday’s (4/8) NCAA basketball championship game telecast on CBS.
Client Mazda Agency Garage Team Mazda, Costa Mesa, Calif. Erich Funke, chief creative officer; Renato Braga, SVP, creative director; Evan Brown, copywriter; Vidur Raswant, Marcus Moore, art directors; Jeff Perino, executive producer. Production Serial Pictures, Los Angeles John Hillcoat, director; Philippe Le Sourd, DP; Violaine Etienne, founding partner/exec producer; Jennifer Gee, head of production; Melachy McAnenny, producer. Editorial Exile Editorial Conor O’Neill, editor; Rex Lowry, assistant editor; Carol Lynn Weaver, exec producer; Michael Miller, sr. producer. Color Company 3 Siggy Ferstl, colorist; Matt Moran, sr. producer. Finish/VFX a52 Patrick Nugent, sr. exec producer; Andy McKenna, VFX supervisor; Stacy Kessler, producer. Music Haley Reinhart performing a cover of the Cranberries' "Dreams" that was arranged, produced and recorded at Capitol Records. Shindig Music and Sound, Playa del Rey, Calif. Austin Shupe, composer; Caroline O’Sullivan, head of production; Debbi Landon, exec producer; Scott Glenn, creative director. Sound Design LSD, Santa Monica, Calif. Michael Anastasi, sound designer. Audio Post Lime Studios Joel Waters, Mark Meyuhas, mixers; Susie Boyajan, exec producer.
To celebrate the 200th birthday of Johann Strauss II, the Vienna Tourist Board is launching an intergalactic premiere. The “Waltz into Space” mission will send Strauss’s masterpiece “The Blue Danube” into deep space.
For decades, “The Blue Danube” has been considered the unofficial “Anthem of Space,” famously immortalized in Stanley Kubrick’s “2001: A Space Odyssey”. Yet, surprisingly, this iconic Waltz by the famous Viennese composer was not included on either of the Voyager Golden Records--a collection of humanity’s greatest achievements, including a selection of 27 songs, that was sent by NASA to reach potential extraterrestrial life back in 1977.
On May 31 2025, Vienna will be setting the record straight in a campaign by agency Jung von Matt DONAU that amplifies its reputation as the city of music. In collaboration with the “Wiener Symphoniker” (Vienna Symphony Orchestra) and the European Space Agency (ESA), “The Blue Danube” Waltz will be broadcast to the farthest reaches of the universe, creating a timeless musical bridge between humanity and potential extraterrestrial life.
“The Blue Danube”, performed by the “Wiener Symphoniker” in Vienna at a special concert at Vienna’s MAK Museum on May 31, will be digitized and transmitted via the European Space Agency’s deep space communication facilities at Cebreros, Spain. The signal will continue indefinitely, traveling at the speed of light, and will surpass Voyager 1 in about 23 hours and 3 minutes.
To create awareness ahead of the mission, Jung von Matt created this humorous film that speculates on why “The Blue Danube” was not included on the Voyager Golden Records. The story revolves around the mission director (played by Adam... Read More
