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    Home » MPC Teams With Director Hiro Murai On Martial Arts-Style FKA twigs music video “Sad Day”

    MPC Teams With Director Hiro Murai On Martial Arts-Style FKA twigs music video “Sad Day”

    By SHOOTFriday, August 28, 2020Updated:Tuesday, May 14, 2024No Comments5131 Views
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    Beginning in a café late at night, this music video follows FKA twigs as she encounters an unidentified man and they start to sword-fight, breaking out of the café and into the streets. Directed by Doomsday Entertainment’s Hiro Murai, the visually unique video–for the pensive song “Sad Day” from FKA twigs latest album “MAGDALENE”–is based on the sensual movements of Wushu martial arts, which is used to depict the complex relationship between the two characters.

    MPC worked in close collaboration with Murai throughout, helping to create the choreographed fight sequence across buildings, epic smashes through shop windows, and a dramatic final scene where FKA twigs is sliced in half with a samurai sword. Digital matte painting was also used throughout to build out and enhance the gritty backdrops.

    The VFX team, led by MPC’s creative director Michael Gregory, VFX supervisor Toya Drechsler and CG supervisor Corinne DeOrsay, helped define the epic final sequence, including the look of the FKA twig’s anatomy “post-slice.” Gregory commented, “We carried out a test shoot beforehand to determine how the split would work and how to practically shoot it. We then modeled her in 3D and split her in two from her waist up. We re-projected the live action over the split model, creating a hollow shell for the CG to go on top.”

    He added, “It was important that the sequence was not bloody or gory; instead it needed to look beautiful and otherworldly. For her new inner body, we concepted in 2D based on some key images from Hiro, and we then moved into 3D look development, with Hiro’s original vision organically morphing into something that we were all happy with.”

    The end result is an ethereal yet warm and inviting material, incorporating the qualities of blooming flowers and glistening elements.

    The film was shot by DP Larkin Seiple and graded by MPC’s Ricky Gausis, enhancing the final piece and looking at each sequence independently. “As the video moves through the different set ups, Hiro, Larkin and I were given the opportunity to give each one its own identity, in some respects,” Gausis commented. Referring to the diner scene, he added, “The warm and sweaty diner plays well against the street-fighting sequence where we were liking the more cyan/green tones. This in turn offset really nicely against the warm apartment which was more intimate and inviting when compared to the gritty warmth we see earlier in the diner.”

    This marks a continued collaboration between Gausis and Murai, who have a longstanding relationship, previously teaming up on the renowned “This is America” music video by Childish Gambino, multiple commercials, FX’s Atlanta series and Childish Gambino’s film Guava Island.

    Murai is an alum of SHOOT’s 2010 8th Annual New Directors Showcase.

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    Credits

    Client FKA twigs/”Sad Day” track from her MAGDALENE album Production Doomsday Entertainment Hiro Murai, director/producer; Larkin Seiple, DP; Jason Cole, Danielle Hinde, Brad Weston, Anita Gou, Nate Matteson, Michael Stirton, FDA twigs, producers. Production Services Company (UK) FRIEND Editorial PARALLAX Luke Lynch, editor. Sound Design/Mix Trevor Gates. VFX & Grade MPC, Culver City, Calif., and Bangalore Michael Gregory, creative director; Elexis Stearn, exec producer; Nicole Saccardi, sr. VFX producer; John Edson, VFX coordinator; Sanchit Soi, production manager; Sririthika Iyer, production coordinator; Toya Drechsler, VFX supervisor; Corinne DeOrsay, CG supervisor; Zdravko “Zee” Stoitchkov, Jim Radford, VFX set supervisors; Siju Murugan, Bangalore head of 3D; Ragest Ramachandran, prep lead; Mahendranatha Reddy, roto lead; Siva Priyan Seetharaman, tracking lead; Jinguang Huang, FX artists; Mason Dash, lighter; Christian Sanchez, modeler; Andy Roberts, Navid Sanati, Hector Cabrera, Luis Artigas, Peter Ulukpo, Balakrishnan Ramadoss, George Gijo Peter, Nanda Kumar Perumal Pillai, Stevenson G, compositors; Alex J., Arulanandhan P, Jaswan Vishnu Prasath Balla Mohan Rao, Jayakumar R, Padmapriya K, Veerapandiyan Devendhiran, prep team; Gretchen Asmar, rigging; Ravisankar S, Suvojit Ghosh, roto; Ankit Dheraj Toppo, Gayathri Sakthivel, Muruganantham T, Muthyalakrishnaiah Doddi, Nithin T K, Sathya Narayanan, Shridhar Bhat, Sreenivasa Aditya, Tejashwini N, Vishal Bhaskar Darkunde, tracking; Ricky Gausis, colorist; Meghan Lang Bice, exec producer, color; Sasha Price, color producer; Sam Ziaie, color assistant.   (Toolbox: Nuke, Nuke Studio, Keen tools, Baselight, Houdini)

    Media Type:Music Video
    ScreenWork Categories:Music Video
    Video Tags:Doomsday EntertainmentFKA twigsHiro MuraiMPC



    Blinkink Crafts A Baroque Stop-Motion Trip To The Moon For Dior

    Friday, February 13, 2026

    Blinkink has unveiled this richly imaginative stop-motion film for Dior titled A Ride of the Moon, directed by Nina Gantz and Renee Zhan, and voiced by 070 Shake. Conceived as a collaborative triumph of human craft, the film stands as a poetic reminder of the value of handmade artistry in an era increasingly shaped by automation and AI.

    Inspired by classical cinema--most notably Georges Méliès’ Voyage dans la Lune--the film for Dior’s Lunar New Year campaign is a baroque-infused journey that blends cinematic language with theatrical illusion. Set within an ornate 18th-century French theatre, it unfolds as a modern fairy tale told through flamboyant design, charming stop-motion animation and playful surrealism.

    The film builds around a Lunar New Year story, where a brave little horse’s showdown with a powerful, sassy adversary plays out. While cinematic and ambitious in scope, the film never takes itself too seriously, finding humor in exaggerated performances and clever theatrical tricks.

    The horse character is modelled after the Dior horse charm, assembled from sewing components and brought to life through meticulous stop-motion craftsmanship. The Moon appears as a Marie Antoinette-esque figure, who brings humor through an over-the-top performance.

    The production embraces old-school theatre mechanics to enhance its sense of wonder. Strings holding up clouds are deliberately visible, trapdoors open in the stage floor and sheets of translucent fabric become shimmering fountains. These visible illusions celebrate the joy of theatrical ingenuity and handmade problem-solving.

    The sets were entirely hand-painted and constructed, combining flat, painted backdrops with half-2D, half-3D elements. Layered sets,... Read More

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