Rock band Goose is celebrating the release of its fourth studio album, “Everything Must Go,” by lifting the curtain on this official music video for the LP’s deeply moving title track. Directed and designed by award-winning animator Chris Hopewell (known for his distinctive work with Radiohead, The Killers, Run The Jewels, Father John Misty, and many more), and produced by Black Dog Films, the video is streaming on YouTube. Made using traditional stop motion over three weeks in Bristol, UK, “Everything Must Go” is marked by a striking sense of realness and authenticity ideally suited for the track, thanks in part to 90% of all the sets and scenery being fashioned from repurposed and recycled materials. All the trash and plastic waste used to build the sets was gathered in a beach clean near Bristol, then recycled after filming.
“I wanted to capture the feeling of hope within the track ‘Everything Must Go,’” said Hopewell, citing “a feeling of elevation and that something good is about to happen. Like all good tales, our narrative follows an unlikely hero with little agency who must overcome overwhelming odds to reach their goal–but with hope, determination, and a little luck, they may just win through. We follow our character through an apocalyptic vision of our future world–she is seemingly the only living thing in this blasted, toxic wasteland. As the tale unfolds, she is forced to make the ultimate decision: self-survival or self-sacrifice. The message is a simple one–that against all odds, the acts of the individual, no matter how small or powerless, can make a difference.”
In this case a seemingly powerless mouse takes flight, coaxing rain out of a cloud, helping the planet to heal as lush vegetation starts to grow, transforming a wasteland into a place of life, promise and hope.
