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    Top Spot of the Week: Elite Media and PRETTYBIRD Director Goh Iromoto “Dream Fearlessly” For American Family Insurance

    By SHOOTUpdated:No Comments109 Views

    American Family Insurance, agency Elite Media and director Goh Iromoto of production company PRETTYBIRD have teamed on “Dream Fearlessly,” a five-episode branded entertainment content series that spans three generations of a family–underscoring that American Family Insurance can be a trusted partner for both today’s realities and tomorrow’s ambitions.

    The series of episodic films broke this week on YouTube. This is episode #1, titled “Legacy,” in which a dad over the years is asked by his daughter why he parks the car so far away from their destination (on football game day). When she reaches adulthood, he finally answers her.

    Subsequent episodes introduce us to the daughter’s children, revisit her brother whos become a father–and the family stories they entail.

    “Part of the reason we went beyond traditional ad units in favor of longer films was to put our collective humanity on full display in this series,” said Jindai Joseph, executive creative director at Elite Media. “By sharing these stories, the brand hopes to empower people to celebrate the small moments of dream achievement–both personal and generational–in their own lives. The ‘Dream Fearlessly’ series highlights the beauty of what we share and the power of the dreams that American Family Insurance protects.”

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    Credits

    Client American Family Insurance Agency Elite Media Production Company PRETTYBIRD Goh Iromoto, director. Editorial Union Editorial Tim Thornton-Allan, editor. Color/Postproduction/VFX Framestore Record & Mix Sonic Union Mike Marinelli, mixer/sound engineer. Music Mophonics Tony Fiala, composer. Track “Laces of Time”; Stephan Altman, creative director; Shelley Altman, head of production.

    Genre:Family
    Media Type:Episode
    Video Tags:Elite MediaGoh IromotoPRETTYBIRD



    Colossus Launches “One Powerful Place” Campaign For NECC With Short Narrated By Jon Stewart

    Wednesday, December 3, 2025

    This short film narrated by Jon Stewart is the centerpiece of a campaign that tells “the story of the school for autism that changed the world,” using a fresh, irreverent tone that departs from traditional nonprofit communication and highlights The New England Center for Children’s (NECC) large-scale impact in autism education, clinical research, and staff development. The film debuted at NECC’s 50th Anniversary Gala last month and will extend across online video, social, and event channels. Distribution will include Meta and other channels to reach audiences in the U.S. and globally.

    Colossus is the creative agency behind the campaign and the short which marks a pivotal time for NECC which celebrates its 50th year in operation and looks to enhance its impact and awareness worldwide. “One Powerful Place” steps through 50 years of work in treatment innovation, teacher training, legislative advocacy, vocational programming, and family-support services.

    Colossus’ executive creative director Greg Almeida said, “The idea of One Powerful Place is based on a core truth. When you walk into NECC, you see the scale and commitment of every part of the organization. From the teachers to the nurses, cafeteria workers, administrators, everyone. The power of what they are doing is obvious and inspiring. To be able to tell this story and share it with the world is a privilege. And to have someone like Jon Stewart, who we all really respect and admire, lend his voice to this work is a testament to the school and its incredible mission.”

    Stebs Schinnerer directed the “One Powerful Place” short via Stebs.co.

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