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    Home » Top Spot of the Week: Jess Kohl Directs Royal Ballet’s Francesca Hayward in “Siren”

    Top Spot of the Week: Jess Kohl Directs Royal Ballet’s Francesca Hayward in “Siren”

    By SHOOTThursday, October 21, 2021Updated:Tuesday, May 14, 2024No Comments2984 Views
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    PRETTYBIRD director Jess Kohl brings out Royal Ballet principal Francesca Hayward’s darker side in this stunning black-and-white dance film, Siren, with a haunting narrative edge.

    A visual journey into Hayward’s relationship with ballet, Siren draws on her early experiences of the art form to create a contrastingly intimate yet voyeuristic experience for the viewer. In collaboration with choreographer Michael Montgomery and designer Simone Rocha, director Kohl expertly crafts a hauntingly beautiful narrative that expresses the macabre origins of the ballets that captivated Hayward as a young child.

    The film is available on NOWNESS and was also made possible by collaboration with executive producers, Jackson Forsythe (UNSIGNED) and Juliette Larthe (PRETTYBIRD). Siren is produced and presented by Films.Dance, a global platform and creative studio for
    dance creatively directed by Jacob Jonas The Company.

    Kohl commented, “It was a privilege to work with Francesca Hayward on my first dance film. We chose to shoot on 16mm black and white as we wanted to pay homage to the ballets that inspired Francesca in her childhood–she was drawn to macabre stories, and in Siren we want to represent the lesser known, darker side of the art form.”

    Kohl is a London born filmmaker whose work marries raw intimacy with a focus on global youth culture and marginalized communities. Her interest in society’s fringes has seen her intimately document marginalized groups around the world, from punks in the Philippines to transgender communities in central India.

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    Credits

    Production PRETTYBIRD and UNSIGNED Joss Kohl, director; Juliette Larthe, exec producer; Jackson Forsythe, exec producer/producer; Eoin McLoughlin, DP; Andreja Viskovic, production manager; Simone Rocha, costume designer; Robbie Spencer, stylist; Celia Burton, hair & makeup; Jed Darlington-Roberts, additional photography; Ibrahim Serra Mohammed, drone pilot. Filmed at the Royal Opera House, London. Postproduction Stitch Charlie Von Rotberg, editor; Alex Gregory, colorist; Diego Basualdo, Kirsty Oldfield, post producer. Postproduction Serena   Adrian Aragones, Flame colorist; Luis Huete, Esther Ceballos, Beatriz Descalzo, postproduction. Credit Design Jump Jirakaweekul. Creative Jacob Jonas Company Jacob Jonas, creative director. Music Isobel Waller Bridge, composer.

    Media Type:Film: Short
    ScreenWork Categories:Short film
    Screenwork Type:Top Spot
    Video Tags:Jess KohlPRETTYBIRD



    TDA Boulder, Director Michael Downing Tackle Banking Clichés In “No Nonsense” Campaign For First Interstate

    Thursday, August 27, 2026

    Indie ad agency TDA Boulder has unveiled “No Nonsense Banking,” its debut campaign for new client First Interstate Bank. The rolling launch runs through the end of the year, and spans across 10 states.

    The batch of spots includes this one titled “Every Step,” epitomizing a call to end the nonsense. “Every Step” opens on a couple experiencing life’s biggest moments (marriage proposal, first child, a kid learning to drive, and packing up for college). Each meaningful moment, though, has one odd addition: their banker is actually really there, experiencing those moments with them. The unexpected inclusion calls out the cliché that banks love to be with you every step of the way, even in life’s most intimate moments. The spot lands on the twist: First Interstate isn’t promising to be there for every step; just the ones that matter, with a straight answer and a real person on the other end.

    Michael Downing directed via The Sweetshop x Chirp Films.

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