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Bear Paws'"New Neighbors"


Wednesday, May. 2, 2018


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Nationally-recognized comedy Director Matt Pittroff and his long-time Producer Steve Blair celebrate the reboot of Pittroff’s full-service production company Working Stiff, along with the release of their latest Bear Paws campaign for Dare. The new comical spot through Toronto’s Grip Limited observes a threatened husband and father, who happens to be a walking, talking goldfish, as he suspiciously watches the “New Neighbors” move in across the street.

To watch all the spots, click here


Client: Bear Paws (Dare Foods Ltd.)
VP Marketing: Tom Hare, Director of Marketing Brand Manager: Melissa McCauley, Brand Manager Cookies: Shelby Standring , Brand Manager Crackers & Fine Breads: Sandra Dallan 

Advertising Agency: Grip Limited
Creative Partner: David Crichton, Associate Creative Director, Copywriter: Jeff Collins, Associate Creative Director, Art Director: Anton Ratinsky, DIR of Creative & Broadcast Services, Producer: Liz Crofton,  Group Account Director: Stephanie Gordon, Account Director: Karlina Bear 

Production Company: Working Stiff, Inc.
Director: Matt Pittroff, Producer: Steve Blair, Director Of Photography: Marc Laliberte Else

Editing: Grip Sound & Picture
Mark D’Amico, Editor

Post Production: Fort York VFX

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