Monday, March 25, 2019
You are here:

BMW's "The Someday Ride"

By

HYPE
Tuesday, Feb. 27, 2018

2997 views

Log in or register now!

Young and old, aspiring and experienced, female and male: everyone has an adventure that they dream of taking someday. To inspire people to seize the moment, BMW Motorrad USA and M&C Saatchi LA have captured the freedom and joy of the open road in the short film – The Someday Ride. Riding two BMW motorcycles, a sister and brother embark on a journey through the winding roads and striking vistas of Southern and Central California, and into the Eastern Sierras. Traversing nearly 400 miles in four days, the film captures the magic of achieving the ride they always wanted. No excuses, no interruptions, just time spent appreciating the moment. 

Credits

Client: BMW Motorrad USA

Marketing Communications Manager: Mark Buche

Agency: M&C Saatchi LA

ECD: Maria Smith
Creative Director: Ron Tapia
ACD: Stephen Reidmiller
Managing Director: Mike Wilton
Director of Content Production: Dennis Di Salvo
Account Director: Jamie Ortega
Account Supervisor: Jessica Gorelick

Production Company: Armory

Director: Ben Perry
DP: Starr Whitesides
EP: Matt Hitchens
Producer: Christopher Crawford

Editing and Post: Amuse the Butcher

VFX: Rusty Ippolito @ MakeFX

Category: 
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Sunday, Mar. 24, 2019

Jordan Peele has done it again. Two years after the filmmaker's "Get Out"...

Saturday, Mar. 23, 2019

Holy superhero fatigue, Batman, "Shazam!" is actually good. OK, so it's...

Friday, Mar. 22, 2019

RadicalMedia has signed Barrie Isaacson MGMT to handle East Coast...

Friday, Mar. 22, 2019

Knucklehead has added directing duo Broken Antenna --aka Myles McAuliffe...

Thursday, Mar. 21, 2019

Havas Chicago has hired John Norman as chief creative officer. His work...

Thursday, Mar. 21, 2019

Divergent views and varied insights marked ThinkLA’s Mobile Breakfast on...

Recent SPW Releases

Friday, Mar. 22, 2019

Mexican director Hari Sama has been an icon in advertising for a number of...

Thursday, Mar. 21, 2019

Miller Tripods Ltd., a leader in the production of innovative camera...

Thursday, Mar. 21, 2019

Manhattan Edit Workshop (MEWShop), the cutting-edge, digital-training...

Thursday, Mar. 21, 2019

When people think about camera arms, they usually visualize the large...

Wednesday, Mar. 20, 2019

Leading visual effects, animation and stereo conversion company DNEG is...

Wednesday, Mar. 20, 2019

IABM , the international trade association for broadcast and media...

MySHOOT Profiles


Director

Cinematographer
John Komnenich
Director, Editor

Visual Effects and Animation

MySHOOT Company Profiles

Top