Chicago Symphony Orchestra "By the Numbers"

Anybody who thinks the Chicago Symphony Orchestra experience is meant for somebody else is in for a nice surprise. Mode Project, the Chicago-based design and production studio, is creating an eye-opening series of short videos for a digital ad campaign. The goal: Communicate the universal excitement and accessibility of Symphony Center to new audiences via social media. Chicago Symphony Orchestra by the Numbers is a showcase for impressive and fun CSO facts. Among them: founding year (1891), Grammys (62) and musical directors (Riccardo Muti is number 10). The motion graphics piece is playfully assembled with archival images, CSO typography and engaging orchestral-electronica music.