Wednesday, February 20, 2019
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CST Tires "Journey to Nowhere"

By

Ernie Mosteller
Wednesday, Jun. 20, 2018

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Epic outdoors. Places that might not even have a name, but you’re never going to forget the time you had there. No tour guides, no ticket lines — just amazing natural beauty. Here’s an off-road playground, and these tires are going to take you there.  Shot over 5 days in Southern California's Mojave Desert and Sequoia National Forest.

 

Credits

Client: CST Tires  "Journey to Nowhere"

Chris Meyer, Moto/ATV Marketing Coordinator

Agency: Red Clay

Brett Compton, VP, Creative Director, Copywriter (Web film)
Ashley Conrad, Copywriter (15/30 campaign)
Kristen Lewter, Art Director
Scott Kurfman, Director of Account Leadership

Production: Fried Okra Entetainment

Ernie Mosteller, Director/Cameraman/Editor
Rich Rosenfeld, Head of Production
Matt Hill, Executive Producer

 

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