Wednesday, July 18, 2018
You are here:

Donate Life Ohio's "Birds & Bees"

By

Artisans PR
Friday, Apr. 6, 2018

817 views

Log in or register now!

A dad’s “important talk” with his teenage daughter takes an unexpected turn in a new spot directed by A Common Thread’s Eli Green for Donate Life Ohio.

In the ad, conceived by Fahlgren Mortine, a man pops into his daughter’s bedroom and begins talking animatedly about what sounds like the facts of life. “I want you to be prepared,” he tells her. Grandma enters the room and agrees with dad, that it’s a good idea to “say yes.” It turns out, they aren’t referring to the birds and the bees, but rather the importance of signing up as an organ donor. The aim is to overcome the stigma surrounding a subject that many people find as awkward to talk about as sex.

Credits

Agency: Fahlgren Mortine

Production:  A Common Thread
Eli Green, director; J.P. McMahon, executive producer.

 

Category: 
Discipline: 
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Wednesday, Jul. 18, 2018

Twitter suspended at least 58 million user accounts in the final three...

Wednesday, Jul. 18, 2018

When filmmaker Marina Zenovich sought to make a documentary about Robin...

Wednesday, Jul. 18, 2018

The London fashion world didn't know quite what hit it when Alexander...

Tuesday, Jul. 17, 2018

The World Cup soccer final where France defeated Croatia was seen by just...

Tuesday, Jul. 17, 2018

Christjan Jordan, who has cut award-winning work for Amazon (Lucky...

Tuesday, Jul. 17, 2018

Bruce Andreini has joined Rokkan as sr. VP, head of integrated production...

Recent SPW Releases

Tuesday, Jul. 17, 2018

SHIFT, the newly-minted parent company of industry-leading video sharing...

Tuesday, Jul. 17, 2018

SonicScoop , the leading pro audio online resource, and The Deli Magazine...

Tuesday, Jul. 17, 2018

Farm League produces an ingenious concept to meld the dynamics of pro-...

Tuesday, Jul. 17, 2018

Announcing the release of Writer/Director Aaron Beckum’s latest short film...

Tuesday, Jul. 17, 2018

Spurred by growth in international film production, improved local...

Tuesday, Jul. 17, 2018

Big Block, a creative content services company, today announced that Cale...

Top