Fomoomoolah

By

Artisans PR
Tuesday, Oct. 19, 2021

943 views

Log in or register now!

11 Dollar Bill helped to draw attention to a mysterious phenomenon sweeping the Rocky Mountain State in a new campaign for the Colorado Lottery. The studio provided editorial and post-production finishing services for the spots, conceived by Denver agency Cactus and directed by Ryan Ebner of ArtClass, in which office workers are in a panic over “Fomoomoolah.” The solution to the problem, short for “Fear of Missing Out on Moolah,” turns out to be the Colorado Lottery’s Jackpot Scratchers game and its $60 million dollars in prizes.

Credits

Client: Colorado Lottery

Agency: Cactus, Denver | Shea Tullos, Creative Director; Brooke Woodruff, Head of Production.

Production: ArtClass | Ryan Ebner, Director.

Editorial/Post: 11 Dollar Bill | Wayde Samuel, Editor; Clark Jackson, Colorist; Lisa Effress, Executive Producer.

Category: 
Discipline: 
Log in or register now!
Log in or register now!

Recent SPW Releases

Friday, Dec. 3, 2021

Today, Maxon announced its line-up of speakers for the December 3D and...

Thursday, Dec. 2, 2021

The Motion Picture Sound Editors (MPSE) today announce that it will honor...

Thursday, Dec. 2, 2021

Maxon , the developers of professional software solutions for motion...

Thursday, Dec. 2, 2021

Currently celebrating its 30 th anniversary as one of the leading...

Wednesday, Dec. 1, 2021

OTOY and Maxon are thrilled to announce that Redshift will be coming to...

Wednesday, Dec. 1, 2021

ONE , the production arm of Optimus , has signed Ashley C. Battle and...

MySHOOT Company Profiles