These days, many people know that spaying/neutering is the most humane and effective way to reduce pet overpopulation. But not everyone knows that fixing your cat will also help eliminate problem behaviors, like spraying, yowling, and other forms of acting out. Sharing the message, this campaign for GiveThemTen.org reunites the client and the creative team at Northlich/Cincinnati with director Jordan Brady of Superlounge. “The Talk” is the third in a series of campaigns, following the acclaimed “Scooter” and “Scooter & Marmalade” efforts.
In one spot, a couple addresses the problem of “Yowling”; in another, it’s the “Spraying” - stains on the couch and the wall and the ceiling - that call for a sit-down; and, when the boys start to come around the house, it’s time for a talk with “Daddy’s Little Girl”.
Client: GiveThemTen.org / Cincinnati, OH
Campaign: The Talk
Spot Titles: “Yowling”, “Spraying”, “Daddy’s Little Girl”
First Airdate: August 1, 2016
Creative Director: Kerry Broderick
ACD/Copywriter: Pat Pujolas
ACD/Art Director: Laura Gels
Producer: Trish Cranor
Production Company: Superlounge / Los Angeles
Director: Jordan Brady
DP: Julian Whatley
Executive Producer: Dave Farrell
Producer: Joe Todaro
Post: Red Echo Post / Cincinnati, OH
Editor: Zach Ceislak
Sound: Grant Kattman
Post EP: Rob Smith
Music: Circa Music / Dublin, OH
Composer: Allen DiCenzo
Music Producer: Amy Wilson
Recent SHOOT News Stories
Recent SPW Releases
Coming off directing an episode of the much-anticipated Party of Five...
Women in Entertainment (WIE) announced today speaker lineup additions for...
The George Eastman Museum will open a new rotation in its History of...
ArsenalCreative, a commercial post-production house, has added Commercial...
SAG-AFTRA today announced that it has finalized planning for its new...