Right Word Media
Wednesday, Mar. 1, 2017


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Looking to make a splash with its first foray into broadcast TV, partnered with digital production collective OffAbbot to create and produce the brand’s new ad “Bottomless.”

The light-hearted spot plays off Hollar’s positioning as ‘the ultimate mobile destination for cool products at incredible deals starting at just $1,’ and features a woman excitedly exploring her first delivery from Hollar. The box is so deep with exciting deals she found, that she ultimately ends up on the other side of the world -- a frozen tundra where she’s greeted by another enthusiastic Hollar customer, and of course a penguin.

"Hollar delivers the straightforward and easy mobile shopping experience we all want, plus delights with an element of discovery,” Frank Samuel, OffAbbot Creative Director, says. “What a great brand to help bring to market.”


Ad Agency: OffAbbot, Venice, CA
Creative Directors: Adam Goldstein, Frank Samuel, Jeff Reed

Production Co: OffAbbot, Venice, CA
Executive Producer: Justin Towery

Editorial: Spotwelders, Venice, CA
Editor: Erin Nordstrom

Post/VFX: Brickyard, Santa Monica, CA

Audio Post: Eleven Sound, Santa Monica, CA

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