Honda "A New Truck to Love"
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Raging Artists4064 views
Created via RPA, directed by Hungry Man’s Bryan Buckley and edited by Jim Haygood of Union, the Honda Super Bowl entry “A New Truck to Love” offers a new spin on the Queen classic “Somebody to Love”. The spot showcases the Honda Ridgeline’s innovative features, most notably the available truck-bed audio system - the better for a herd of sheep to strut their stuff in an impromptu singalong.
CLIENT: AMERICAN HONDA MOTOR CO., INC. / Torrance, CA
AGENCY: RPA/Santa Monica, CA
EVP, CCO: Joe Baratelli
SVP, ECD: Jason Sperling
Creative Director/Art Director: Brent Singer
Sr. Art Director: Matthew Pullen
Sr. Art Director: Amy Servidea
Sr. Copywriter: Chris Bradford
Sr. Copywriter: Audrey Attal
SVP, Chief Production Officer: Gary Paticoff
VP, Executive Producer: Isadora Chesler
Sr. Producer: Eva Ellis
PRODUCTION COMPANY: HUNGRY MAN
Director: Bryan Buckley
Executive Producer: Mino Jarjoura
Director of Photography: Scott Henriksen
Producer: Emily Skinner
EDITORIAL: UNION EDITORIAL
Editor: Jim Haygood
Managing Partner: Michael Raimondi
Executive Producer: Lisa Johnson
Executive Producer: Joe Ross
Assistant Editor: Drew Johnson
VFX & DESIGN: THE MILL
COLOR: THE MILL
MIX: LIME STUDIOS
MUSIC: "Somebody to Love"Written by Freddie Mercury© 1976 Queen Music LTD.All Rights controlled by EMI Music Publishing, administered by Sony/ATV Music Publishing. Performed by Queen.Courtesy of Hollywood Records.
RE-RECORD & SOUND DESIGN: BEACON STREET STUDIOS
