Hyundai's "Dad’s Precious Cargo" | PALISADE

By

RACONTEUR
Thursday, Aug. 18, 2022

1971 views

Log in or register now!

Spotlighting the ultimate family vehicle for daily use and memory-making road trips, the Dad’s Precious Cargo campaign was developed by Culture Brands under the leadership of Eunique Jones Gibson, founder and chief creative officer. For the spot, the agency enlisted director Nate Edwards and production house Invisible Collective. On the partnership with Culture Brands, Edwards said, “There were no constraints on our creative vision. When you work with people who understand where you want to go and how to get there, it provides an ideal launch pad to create art that matters.”

Credits

Client: Hyundai Motor America CMO: Angela Zepeda Director of Marketing: Kate Fabian Senior Group Manager, Experiential & Multicultural Marketing: Erik Thomas Manager, Multicultural: Daniel Maynez | Agency: Culture Brands CEO/Chief Creative Officer: Eunique Jones Gibson EP: Jessica Toscano Managing Director: Luis Gonzalez Account Executive: Breyanna Tripp Associate Producer: Sarah Hawkins General Manager: Ed Boyd | Production Company: Invisible Collective Director: Nate Edwards Managing Director/EP: Tracie Norfleet Line Producer: Teresa “Sparky” Pomeroy PM: Jennifer Beliard DP: Tobia Sempi PD: Christine Brandt Stylist: Mazhane Rima-Fleurima

Category: 
Log in or register now!
Log in or register now!

Recent SPW Releases

Wednesday, Mar. 27, 2024

Across this month’s full slate of alluring extracurricular activities,...

Tuesday, Mar. 26, 2024

Pixotope, the leading software platform for end-to-end real-time virtual...

Tuesday, Mar. 26, 2024

Maxon , developers of professional software solutions for editors,...

Monday, Mar. 25, 2024

Now that spring has sprung and the countdown to summer is underway, ALIBI...

Monday, Mar. 25, 2024

The Tenth Annual Contact In The Desert (CITD) will take place May 30 th -...

Friday, Mar. 22, 2024

James Rayburn, CharlieUniformTango ’ s Editor/CEO, announced the new “How...

MySHOOT Company Profiles