JCPenney: “Little Things: Frozen Turkey”

By

Right Word Media
Friday, Dec. 13, 2019

1900 views

Log in or register now!

It’s the little moments that often mean the most during the holidays, as evidenced by the charming new “Little Things” campaign created in-house for JCPenney and directed by Don Broida of production company Spears & Arrows.

Credits

Client: JCPenney Project: “Little Things” Holiday campaign

Agency: JCPenney, Plano, TX. Creative Director: Lucinda Simmons, Senior Creative Manager/Copy: Candyce Vanterpool, Senior Creative Manager/Art: Josh Schoemaker, Executive Producer: Kathleen Torres

Production: Spears & Arrows, Santa Monica, CA. Director: Don Broida, Exec. Producer:  Jason Wolk, Head of Production:  Craig Houchin, Producer:  Barry Heaps, DP:  David Wilson, Wardrobe:  Kim Johnson, Art Director:  Kelly Gunning

Post: Lucky Post, Dallas, TX. Editor: Logan Hefflefinger, Executive Producer: Jessica Berry, Graphics: Seth Olson, Ryan Wilson, Jake Odgers, Color: Neil Anderson

Music: Breed Music, Dallas, TX. Brian Flores, Creative Director, Partner; John Hunter, Creative Director, Partner; Jon Slott, Executive Producer, Partner

Category: 
Discipline: 
Log in or register now!
Log in or register now!

Recent SPW Releases

Friday, Oct. 15, 2021

The Key West Film Festival announced today the recipient of its annual...

Thursday, Oct. 14, 2021

Roadside Attractions launches writer/director Justin Corsbie’s award-...

Thursday, Oct. 14, 2021

SMPTE Hollywood will explore the intricacies of lighting and color science...

Monday, Oct. 11, 2021

Actor and director Isaiah Mustafa, will return to host the Location...

Wednesday, Oct. 13, 2021

11 Dollar Bill ended things on a high note in providing editorial,...

Wednesday, Oct. 13, 2021

A new Sutter Health spot, "Resilient," via agency barrettSF and directed...

MySHOOT Company Profiles