Lowe's 'Home To Any Possibility'

By

JW Collective -...
Tuesday, Apr. 20, 2021

3748 views

Log in or register now!

Editor Tim Thornton-Allan (Marshall Street Editors / Union Editorial) collaborated with Oscar®-nominated writer/director Roman Coppola at The Directors Bureau and advertising agency Deutsch LA on this new spot for Lowe’s.   

'Home To Any Possibility' celebrates Lowe’s historic 100th birthday and challenges the traditional concept of the American Dream.

Tim, and assistant editor Chris Walker, both based in London, cut the commercial remotely across a timespan of two weeks, using mse.tv’s live editing system, working with the production and agency teams based in Los Angeles (eight hours behind GMT).

Credits

Client - Lowe's

Creative Agency - Deutsch LA

Executive Creative Director - Sorenne Gottlieb
Creative Directors - Evan Brown / Curtis Petraglia
Executive Producer - Lauren May
Senior Producer - Jamil Bardowell

Production Company - The Directors Bureau

Director - Roman Coppola
EP - Luke Ricci

Editing House  - Union Editorial

President / Managing Partner - Michael Raimondi
Executive Producer - Joe Ross
Editor - Tim Thornton-Allan (Marshall Street Editors)
Assistant Editor - Chris Walker (Marshall Street Editors)            

Post / VFX - The Mill

Audio Post - Lime     

Log in or register now!
Log in or register now!

Recent SPW Releases

Monday, Apr. 22, 2024

The One Club for Creativity announced the finalists entries from 38...

Monday, Apr. 22, 2024

ALIBI Music has dropped four albums delving into the edgier side of pop...

Friday, Apr. 19, 2024

OUTSTANDING: A COMEDY REVOLUTION – a new feature-length documentary that...

Thursday, Apr. 18, 2024

As the 2024 NCAA tournament opened, Coca-Cola Zero ads celebrating...

Thursday, Apr. 18, 2024

Getting a couple of iconic Rock & Roll legends like John Oates and...

Wednesday, Apr. 17, 2024

The AICP Awards today released the Shortlists for the 2024 editions of its...

MySHOOT Company Profiles