McDonald's + Karen X Cheng — Lunar New Year 2023

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hello@pictureno...
Tuesday, Jan. 24, 2023

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Celebrate the Year of the Rabbit and Cat with McDonald’s and Karen X Cheng. Scan the QR code at the end to experience Lunar New Year in a whole new way.

Credits

CLIENT: MCDONALDS
Chief Marketing Officer: Tariq Hassan, VP, Marketing: Jennifer Healan, Sr Director of Marketing: Elizabeth Campbell, Marketing Manager: Joomi Lee, Production Operations Supervisor: Elizabeth Riley-Green, Studio Production Manager: Maddie Ramirez

AGENCY: IW GROUP
Chief Content Officer: Telly Wong, Creative Director: Heather Hannasch, Associate Creative Director: Mike Anapolsky, VP, Client Partner: Flora Zhao, Head of Production: Sid Kim, Producer: Hugh Bacher

PRODUCTION: PICTURE NORTH @picture.north
Director: Jose Norton, Producer: Kelsey Gilchrist, Production Supervisor: Ambar Servin, Production Coordinator: Corrie Rose, 1st AD: Francesca Bravos, DP: Sing Howe Yam, 1st AC: Jeanne Kim, 2nd AC: Nick Menio, DIT: Lanlin Wong, Steadicam: Jun Li, On-Set VFX Supervisor: Luke Snedcore, Gaffer: Alex Emmons, Key Grip: Justin Duquette, Grip: Bill Zuehl, Pat Metzler, Sound Mixer: Curtis Mansfield, VTR: Gene Balitski, Production Designer: Lee Levy, Prop Master: Seth Powsner, Wardrobe: Eunice Sera Lee, Hair & Makeup: Yuri Janice Choi, Art Director: Chris Anderson, Virtual Production: @allofitnow, Virtual Camera Techs: Anthony Vasquez, Ismael "Izzy" Medina | Executive Producers: @ryanpatrickus @martin.rodahl @nehadattschultz, Head of Production: @mattbobbitt, Head of Operations: @_michaelnowicki, Post-Production Supervisor: @snuzbach

POST-PRODUCTION: Editor: Jose Norton, VFX by: Nathan Matsuda; Color: AFX Creative: Colorist: Derek Hansen, Color Assist: Zack Hetlage, AFX Producer: Amanada Ornelas; NeRF Tech: @luma_ai: CEO/Co-Founder: Amit Jain, Co-Founder: Alex Yu, On-set support: David ‘Navi’ Romero, Creative Technologist: George Corney

CAST
Karen X Cheng as herself, '90s Karen: Chloe Lee, '90s Karen's Mom: Jenny Chen, '90s Karen's Dad: Gary Liu

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