Tuesday, March 19, 2019
You are here:

Racetrac "Wintastic"

By

Artisans PR
Tuesday, Aug. 28, 2018

1524 views

Log in or register now!

Eli Green of A Common Thread has directed a new campaign for RaceTrac with Austin agency R/GA that rewrites the playbook for convenience store advertising in a very funny way. The series of :30, :15 and :06 second spots star actor Leland L. Jones as a tough-as-nails coach who teaches consumers how to win in RaceTrac’s new Wintastic Rewards program.

Credits

Agency: R/GA, Austin.
urray Wyse, Group Creative Director; TJ Walthall, Creative Director; Megan Mills, Account Director; Laura Walters, Senior Content Producer; Shannon Flood, Senior Producer; Miles Gilbert, Senior Art Director; Devin Brown, Senior Copywriter; Kate Rush Sheehy, Group Director, Strategy; Kate Gunning, Associate Strategy Director; Calli Howard, Manager, Business Affairs; Andrea Solomon, Strategist.

Production: A Common Thread.
Eli Green, Director; J.P. McMahon, Executive Producer; Kimberly Estrada, Line Producer; Phil Dillon, Director of Photography.

Post: TBD Post.
Kate Eads, Producer; Catie Cacci, Editor; Brandon Thomas, Colorist; Dusty Albertz, Sound Mixer; Dennis Valk, VFX/Online.

Category: 
Discipline: 
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Tuesday, Mar. 19, 2019

Sweetshop has signed director Liz Murphy for global representation. Murphy...

Monday, Mar. 18, 2019

The 2019 Tribeca Film Festival will debut highly anticipated new and...

Monday, Mar. 18, 2019

Warner Bros. chief Kevin Tsujihara, one of the highest ranking Hollywood...

Monday, Mar. 18, 2019

Carrie Brownstein--co-star and co-creator, alongside comedian Fred Armisen...

Monday, Mar. 18, 2019

Independent creative agency Dailey has promoted Marcus Wesson from...

Monday, Mar. 18, 2019

Comedy director Zach Braff has signed with RSA Films for commercial...

Recent SPW Releases

Monday, Mar. 18, 2019

Scout FM, the voice-first, curated podcast discovery service for smart...

Monday, Mar. 18, 2019

A mammoth recycling facility serves as the improbable backdrop for a...

Monday, Mar. 18, 2019

Prime Focus Technologies (PFT) today announced that it will showcase the...

Friday, Mar. 15, 2019

Supervising Sound Editors Becky Sullivan and Andrew DeCristofaro, who...

Thursday, Mar. 14, 2019

Lola Lott, charlieuniformtango principal/CEO, announced...

Thursday, Mar. 14, 2019

The LOCATION MANAGERS GUILD INTERNATIONAL (LMGI) announces the 6th Annual...

MySHOOT Profiles


Director
Andy Richter
Director, Producer

MySHOOT Company Profiles

Top