Sunday, May 26, 2019
You are here:

Racetrac "Wintastic"

By

Artisans PR
Tuesday, Aug. 28, 2018

1765 views

Log in or register now!

Eli Green of A Common Thread has directed a new campaign for RaceTrac with Austin agency R/GA that rewrites the playbook for convenience store advertising in a very funny way. The series of :30, :15 and :06 second spots star actor Leland L. Jones as a tough-as-nails coach who teaches consumers how to win in RaceTrac’s new Wintastic Rewards program.

Credits

Agency: R/GA, Austin.
urray Wyse, Group Creative Director; TJ Walthall, Creative Director; Megan Mills, Account Director; Laura Walters, Senior Content Producer; Shannon Flood, Senior Producer; Miles Gilbert, Senior Art Director; Devin Brown, Senior Copywriter; Kate Rush Sheehy, Group Director, Strategy; Kate Gunning, Associate Strategy Director; Calli Howard, Manager, Business Affairs; Andrea Solomon, Strategist.

Production: A Common Thread.
Eli Green, Director; J.P. McMahon, Executive Producer; Kimberly Estrada, Line Producer; Phil Dillon, Director of Photography.

Post: TBD Post.
Kate Eads, Producer; Catie Cacci, Editor; Brandon Thomas, Colorist; Dusty Albertz, Sound Mixer; Dennis Valk, VFX/Online.

Category: 
Discipline: 
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Saturday, May. 25, 2019

South Korean director Bong Joon-ho's social satire "Parasite," about a...

Saturday, May. 25, 2019

The Starz drama "Vida" returns for its second season on Sunday with an...

Friday, May. 24, 2019

Nic Pizzolatto has presided over True Detective (HBO) from its inception...

Friday, May. 24, 2019

Composer Nicholas Britell is a two-time Oscar nominee for Best Original...

Friday, May. 24, 2019

L.A.-based production company HOUND has added Marc Klasfeld and Mark...

Friday, May. 24, 2019

Bicoastal indie production company Hey Wonderful , headed by founder/...

Recent SPW Releases

Friday, May. 24, 2019

Swiss International Air Lines has teamed up with global media agency...

Friday, May. 24, 2019

Light Iron , a Panavision company specializing in post production services...

Friday, May. 24, 2019

Air Studios has officially launched in Dallas’ vibrant Design District...

Thursday, May. 23, 2019

Cut+Run’s Robert Ryang has been awarded the Sports Emmy in the Outstanding...

Wednesday, May. 22, 2019

In a bold move to bring high-end visual effects services to content...

Wednesday, May. 22, 2019

SHOOT Magazine, the leading publication for Film, TV & Commercial...

MySHOOT Profiles


Cinematographer, Visual Effects and Animation
Rich Michell
Cinematographer, Director

Director
Daniel Azarian Photo
Director, Editor

MySHOOT Company Profiles

Top