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Tim Damon Take Subaru For A Spin

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rpg246
Friday, May. 19, 2017

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Sometimes the best way to show off a car is to drive it. Hard, through the curves and around in the dirt. That’s exactly what Director Tim Damon was tasked with for a short film titled, “Spotlight,” highlighting the all-new 2018 Subaru WRX and STI models for agency Designory.

Director Tim Damon’s job was enviable. Take two totally redesigned Subaru WRX models out for a spin and push the limits. The shoot consisted of three days, one at the track, one on winding roads and one in dirt. “It was all about the cars,” says Damon. “All the details, headlamps, pedals, wheels, brakes, exhaust, everything that makes driving visceral and exciting. We just got after it, pursuit shots, tire smoke, dust, engine revs, shifting and steering. The objective was to show that these two models are the best performing, best handling Subarus ever. Just great to collaborate with the team from Subaru and Designory.”

SPW Credits

Client: Subaru

Agency: Designory

Steve Davis, Group Creative Director
Scott Izuhara, Creative Director
Louis Minette, Sr. Product Specialist
Jeremy Gordic, Engagement Manager
Stavo Alvarez, Jr. Designer
Patti O’Halloran Director, Creative Content Production

Production: Damon Productions

Tim Damon, Director/Owner
Kendra Wester Executive Producer
John Urso, Comptroller

Editorial: Digital Giant

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