Zevia Kidz

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DWAgency
Tuesday, Mar. 10, 2020

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To herald the release of its new Zevia Kidz product line, leading zero sugar, zero calorie beverage company Zevia partnered with full-service marketing agency Haberman and design-driven production company Sarofsky to create an integrated spot-market campaign. Entitled "It's Everything You Wished For," the campaign shows real reactions from kids trying Zevia Kidz for the first time. It was brought to life through digital video, digital banners and rich media, paid social and a national public relations and influencer program.

Credits

Campaign Credits, Zevia Kidz.

Client: Zevia
Director of Marketing: Tom Schafer

Agency: Haberman
Creative Director/Copywriter: Emalie Wichmann
Senior Designer: Aaron DeYoe
Designer: Lindsay Schwartz
Account Director: Amy Keepper
Agency Producer: Tammy Auel

Production/Design Company: Sarofsky
Executive Creative Director/Director: Erin Sarofsky
Executive Producer: Steven Anderson
Creative Lead: Duarte Elvas
Producer: Joel Signer
Director of Photography: Mike Bove
Animators/Designers: Josh Smiertka, Ally Munro, Matt Miltonberger
Editor: Tom Pastorelle
Colorist: Tyler Roth

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