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    Home » Boris FX Announces Harry Frank as Director of Community

    Boris FX Announces Harry Frank as Director of Community

    By Boris FXThursday, March 16, 2023Updated:Tuesday, May 14, 2024No Comments2664 Views
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    Harry Frank, Boris FX's new Director of Community

    Prominent visual effects plugin designer and educator set to drive and build customer engagement across all channels.

    BOSTON -- (SPW) --

    Harry Frank, a creative force and well-respected figure in the motion graphics industry, joins Boris FX as the Director of Community. He brings over twenty-five years of creative and technical experience to the award-winning plugin developer of Sapphire, Continuum, Mocha Pro, Silhouette, and Optics. 

    Frank is regarded throughout the post-production software industry for his ability to identify and address the needs of communities, design user-friendly products, and build loyal customer bases through his training videos. His expertise includes audio engineering, video post-production, and motion design. He is also the noted former product designer of Red Giant Universe as well as a Maxon product manager. 

    Frank will lead Boris FX’s community engagement by fostering an inclusive community of video editors, visual effects/motion graphics artists, and content creators through social media channels, events, and user groups. Additionally, he will collaborate closely with marketing, product management, and customer support departments to ensure a seamless user experience across all channels.

    "We are thrilled to have Harry join our team as Director of Community," says Boris Yamnitsky, CEO/Founder of Boris FX. "His deep expertise with post-production tools, community building, and customer education is invaluable in our efforts to connect with our users and partners around the world as well as introduce Boris FX to new artists. We look forward to the fresh ideas and perspectives he will bring to our community initiatives."

    “I am excited to join the Boris FX team and build on the company's strong reputation in the industry. My goal is to create a vibrant community of Boris FX users and partners where everyone feels valued, informed, and inspired,” states Frank. “I cannot wait to connect with the community, listen to stories, hear about workflows, and engage with users both virtually and in person.”

    About Boris FX
    Founded in 1995, Boris FX is a leading developer of VFX, compositing, titling, video editing, and workflow tools for broadcast, post-production, and film professionals. Boris FX products have grown to serve over a million artists worldwide. The company’s success lies in its ability to tightly integrate and leverage technologies through strong partnerships with Adobe, Apple, Avid, Blackmagic Design, Autodesk, Grass Valley, Magix, and other leading developers of video editing software. In 2014, Boris FX acquired Imagineer Systems, the Academy Award-winning developer of Mocha planar tracking software. In 2016, Boris FX acquired GenArts, the developer of Sapphire, the gold standard plug-in package for high-end visual effects. In 2019, Boris FX acquired Academy Award-winning SilhouetteFX and Digital Film Tools for advanced feature film rotoscoping, painting, and effects.

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    Jessie Electa Petrov
    Boris FX
    (617) 451-9900
    Contact via email
    SPW Category:Filmmaking Products and Services
    Tags:postproductionVFXBoris FXVideo Editingmotion graphics



    Wave Studios Makes Big Game Noise with Six Super Bowl LX Spots

    Thursday, February 12, 2026
    Wave Studios Super Bowl Spots

    Wave Studios New York delivered sound design and mixing on six high-profile commercials in Super Bowl LX, with work airing for Squarespace, Grubhub, Cadillac, Kinder Bueno, Coinbase, and InvestAmerica, placing Wave’s sound at the center of some of the most talked-about campaigns of the year.
    The studio’s Super Bowl presence reflects a powerful combination of cinematic craft, bold creative partnerships, and sound-led storytelling at the highest level. Two of the night’s most buzzed-about films, for Squarespace and Grubhub, were directed by acclaimed filmmaker Yorgos Lanthimos, with sound design by Wave founder and BAFTA and Academy Award®–winning sound designer Johnnie Burn, and mixes by Austin Ferreira (Squarespace) and Chris Afzal (Grubhub). Johnnie’s hands-on involvement underscores a shared commitment across Wave and its creative partners to elevate sound as a driving force in global brand storytelling. Across the six campaigns, Wave’s team brought a wide creative range, from bold, cinematic tone to precision-driven sonic branding, with sound design and mixing led by Aaron Reynolds and Chris Afzal on spots for Cadillac, Kinder Bueno, Coinbase, and InvestAmerica. Each project reflects the studio’s ability to shape emotional impact through sound, while seamlessly supporting the visual language of each brand and agency partner. “Super Bowl work pushes everyone creatively, there’s nowhere to hide,” said Aaron Reynolds, Partner and ECD Sound Designer/Mixer at Wave. “Having six spots on air in one year speaks to the depth of our team and the trust our clients place in us. We’re incredibly proud of the craft that went into every frame and every second of sound.” Vicky Ferraro,... Read More

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