Facebook Twitter Instagram LinkedIn RSS
    Facebook Twitter Instagram LinkedIn RSS
    SHOOTonline SHOOTonline SHOOTonline
    Register
    • Home
    • News
      • MySHOOT
      • Articles | Series
        • Best work
        • Chat Room
        • Director Profiles
        • Features
        • News Briefs
        • “The Road To Emmy”
        • “The Road To Oscar”
        • Top Spot
        • Top Ten Music Charts
        • Top Ten VFX Charts
      • Columns | Departments
        • Earwitness
        • Hot Locations
        • Legalease
        • People on the Move
        • POV (Perspective)
        • Rep Reports
        • Short Takes
        • Spot.com.mentary
        • Street Talk
        • Tool Box
        • Flashback
      • Screenwork
        • MySHOOT
        • Most Recent
        • Featured
        • Top Spot of the Week
        • Best Work You May Never See
        • New Directors Showcase
      • SPW Publicity News
        • SPW Release
        • SPW Videos
        • SPW Categories
        • Event Calendar
        • About SPW
      • Subscribe
    • Screenwork
      • Attend NDS2024
      • MySHOOT
      • Most Recent
      • Most Viewed
      • New Directors Showcase
      • Best work
      • Top spots
    • Trending
    • NDS2024
      • NDS Web Reel & Honorees
      • Become NDS Sponsor
      • ENTER WORK
      • ATTEND
    • PROMOTE
      • ADVERTISE
        • ALL AD OPTIONS
        • SITE BANNERS
        • NEWSLETTERS
        • MAGAZINE
        • CUSTOM E-BLASTS
      • FYC
        • ACADEMY | GUILDS
        • EMMY SEASON
        • CUSTOM E-BLASTS
      • NDS SPONSORSHIP
    • Contact
    • Subscribe
      • Digital ePubs Only
      • PDF Back Issues
      • Log In
      • Register
    SHOOTonline SHOOTonline SHOOTonline
    Home » CARTONI To Show Remote-Control PTZ Support and Encoded Heads at NAB 2023

    CARTONI To Show Remote-Control PTZ Support and Encoded Heads at NAB 2023

    By Artisans PRWednesday, March 22, 2023Updated:Tuesday, May 14, 2024No Comments2206 Views
    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email
    Lifto 25
    HOLLYWOOD & LAS VEGAS -- (SPW) --

    At NAB Show 2023, Cartoni will showcase its entire line of premium camera support products, including tripods, fluid heads and pedestals used worldwide in broadcast, cinema and live event production. Making its debut at the show is Lifto 25, an all-new motorized support for PTZ (pan-tilt-zoom) cameras with a unique remote-control elevation unit. Cartoni will also demonstrate E-Maxima 5.0 and E-Maxima 30, encoded versions of two of its most popular fluid heads. Additionally, Cartoni will highlight P40, a versatile, lightweight pedestal available at an attractive price.

    “Media production continues to evolve and reinvent itself,” said Elisabetta Cartoni, President and CEO. “We are responding to our customers’ needs with support systems for the newest cameras, camera accessories and modes of production, including VFX. We look forward to sharing our latest innovations with cinematographers, camera operators, rentals, producers and other professionals at NAB in Las Vegas.

    Lifto 25 is Cartoni’s response to the increasing use of PTZ cameras by smaller studios in news, talk, educational and religious programming. The head adds height control as a natural complement to the cameras’ point, tilt and zoom capabilities. Camera height can be adjusted remotely via wire or radio.

    Extremely versatile, Lifto 25 offers a height range from 70 cm (2.3 ft) to 250 cm (8.2 ft). The motorized column performs a two stage, 70 cm stroke at 25 kg/50 lbs capacity. Its special SDS (Smart-Stop double stage) tripod structure ensures stability and torsional rigidity. Lifto 25 comes with a built-in spreader and rubber feet. It can also be mounted on a lightweight Cartoni dolly.

    E-Maxima 5.0 and E-Maxima 30 are the latest results of Cartoni’s ongoing initiative to apply encoding to manually operated heads for visual effects, virtual production and similar applications. “The advent of VR and AR have made it imperative to accurately track movements and match them with the virtual backgrounds and characters,” observed Cartoni. “Virtual composition is now used in all segments of the industry, from studio cinema productions, to sports and newsgathering.”

    Cartoni E-series heads incorporate high resolution encoders with 4 million counts on both axes, directly fixed on the rotation shafts for infinitely accurate readings of angles. Data are supplied in binary code to conform to the most widely-used virtual engines, including Real-Time VFX, Unreal Engine and FreeD Engine, or streamed to virtual boxes alongside other camera and lens metadata.

    The only company that designs and manufactures camera support products in Europe, Cartoni, offers support for all types of cameras from tiny DSLRs to the field cameras with boxed lenses, from sophisticated cine-style infinitely defined cameras to PTZ cameras. It also offers several specialty items including Lambda nodal and encoded heads.

    About Cartoni
    Cartoni is recognized worldwide as a leader in camera support. It is the only professional support company that designs, engineers, manufactures and assembles in Italy through its base in Rome. The company exclusively employs unionized labour and applies special attention to energy saving and environmental conservation and the only company that offers an unparalleled free, 5-year warranty on all fluid heads and pedestals. 

    Since 1935, Cartoni has maintained its preeminent position by delivering superior technology and offering support products for a range of cameras from compact digital devices to large studio cameras. Its products include fluid heads, encoded & nodal heads, tripods, and pedestals, jibs, dollies, and other accessories.

    REGISTRATION REQUIRED to access this page.

    Already registered? LOGIN
    Don't have an account? REGISTER

    Registration is FREE and FAST.

    The limited access duration has come to an end. (Access was allowed until: 2024-09-20)

    Cartoni.com

    company

    Steve Manios Jr
    Cartoni USA
    (818) 760-8240
    Contact via email

    media

    Linda Rosner
    Artisans PR
    (310) 837-6008
    Contact via email
    SPW Category:Conventions, Conferences, Summits News
    Tags:lifto 25maximaElisabetta CartoniCARTONINAB



    Morgan & Morgan’s “Power Move” Campaign Makes A Splash With a Merman Lifeguard

    Monday, August 3, 2026
    Still image from "Merman"

    Morgan & Morgan continues its unique, comedic approach to legal advertising with the latest installment of its national “Power Move” campaign. The firm's newest spot “Merman,” dives headfirst into the absurd and surfaces with the same sharp wit that has defined the campaign from the start.   The spot opens at a public pool, zooming in on the unlikely lifeguard on duty. He watches over the pool with the calm confidence of someone who was literally born for this job. The twist: he’s a merman. When a woman suddenly finds herself in “distress”, the merman lifeguard springs into action, diving into the pool and cutting effortlessly through the water to her rescue. Equal parts heroic and completely unhinged, the spot closes with the merman gliding her to safety followed by a perfectly timed dolphin call.   The campaign’s trademark closer quickly follows: “Having a merman as your lifeguard is a power move. Hiring America's largest injury law firm after an injury? That's a power move, too.” Read More

    No More Posts Found

    MySHOOT Profiles

    Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit WhatsApp Email

    Previous ArticleWhitehouse Post London Welcomes Editor D-Fran To Roster
    Next Article Wild Capture Joins NVIDIA Inception
    Artisans PR

    Add A Comment
    What's Hot

    Eight Inductees Named To The AAF Advertising Hall of Achievement

    Monday, August 10, 2026

    What To Stream: “Michael,” Travis Barker Doc., “Reacher” and “Madden NFL 27”

    Monday, August 10, 2026

    “Spider-Man: Brand New Day” Maintains Record Box Office Pace; “The Odyssey” Sets New High For Nolan

    Sunday, August 9, 2026
    Shoot Screenwork

    Director Evan Silver, Indie Agency TiNY Battle Doggie Bad Breath With A Humorous “Mintervention”

    Monday, August 10, 2026

    Minties® is taking on dog breath again. And this time, it’s personal. Back in November,…

    Top Spot of the Week: Majority, Comedians Byer and Walker Make HIV Prevention Sexy In Gilead’s “Up to Date”

    Friday, August 7, 2026

    Serena Williams, LePub, Dolsten & Co. Put Old U.S. Open Tickets Back In Play Courtside

    Thursday, August 6, 2026

    ELVIS and Director Jesse Lewis-Reece Declare “This Club Matters More” In Film For Prostate Cancer UK

    Wednesday, August 5, 2026

    The Trusted Source For News, Information, Industry Trends, New ScreenWork, and The People Behind the Work in Film, TV, Commercial, Entertainment Production & Post Since 1960.

    Today's Date: Fri May 26 2023
    Facebook Twitter Instagram LinkedIn RSS
    More Info
    • Overview
    • Upcoming in SHOOT Magazine
    • Advertise
    • Privacy Policy
    • SHOOT Copyright Notice
    • SPW Copyright Notice
    • Spam Policy
    • Terms of Service (TOS)
    • FAQ
    STAY CURRENT

    SUBSCRIBE TO SHOOT EPUBS

    © 1990-2021 DCA Business Media LLC. All rights reserved. SHOOT and SHOOTonline are registered trademarks of DCA Business Media LLC.
    • Home
    • Trending Now

    Type above and press Enter to search. Press Esc to cancel.

    Type above and press Enter to search. Press Esc to cancel.

    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.