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    Home » DGA Revamps Eligibility Rule For Its Top Award Eliminating ‘Day and Date’ Releases

    DGA Revamps Eligibility Rule For Its Top Award Eliminating ‘Day and Date’ Releases

    By SPWWednesday, June 26, 2019Updated:Tuesday, May 14, 2024No Comments3727 Views
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    Guild Award to Honor ‘Achievement in Theatrical Feature Film’

    LOS ANGELES -- (SPW) --

     In recognition of the unique cultural importance of the theatrical experience to audiences and filmmakers alike, the Directors Guild of America National Board on Saturday unanimously approved a change to eligibility requirements for its top feature film award. Under the new rule, which will apply to the upcoming 72nd DGA Awards cycle, films that are released through other distribution platforms on the same ‘day and date’ as they premiere in theaters will no longer be eligible for the top DGA award.

    To reflect the change, the award was re-named “Outstanding Directorial Achievement in Theatrical Feature Film.”

    “The DGA proudly affirms that a first-run theatrical release is a distinctive element of our feature film award,” said DGA President Thomas Schlamme. “We celebrate the important role that theatrical cinema has played in bringing together audiences as they collectively experience films as the filmmakers intended them to be viewed. We also take great pride in recognizing all of the work created by our members through the many categories and formats that are part of the DGA Awards.”   

    All previous DGA feature film nominees, including last year’s winner, Roma, would have qualified for the top award under the new rule. 

    The DGA National Board also decided that the new first-run theatrical release rule will not be applied to the DGA First-Time Feature Film Award category.

    Other than the new rule, all other feature film eligibility requirements remain the same for the 72nd Annual DGA Awards. Full eligibility details for the 72nd Annual DGA Awards will be included in entry forms released later this summer. Following the 72nd Annual DGA Awards, the Guild will continue to review eligibility requirements and may make further adjustments as the industry continues to develop.

    About the DGA
    In the 83 years since its founding in 1936, the DGA has fought for the economic and creative rights of its members; protected their ability to financially benefit from the reuse of their work; established strong pension and health plans; and established jurisdiction in new technologies and distribution platforms. Today we represent 18,000 directors and members of the directorial team working in film, television, commercials, new media and other audiovisual media.

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    Lily Bedrossian
    DGA
    (310) 289-5333
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    SPW Category:Awards Show Announcements (News, Nominees, Winners)
    Tags:The Road To OscarDirectorsDGADirectors Guild of AmericaDGA Awards



    ONLYCH1LD Turns Cybersecurity Into AI Comedy Spectacle For Proofpoint

    Tuesday, April 14, 2026
    Still image from Proofpoint featuring an AI CEO

    ONLYCH1LD brings cybersecurity to life in its latest campaign for Proofpoint, turning an office under attack into a chaotic, comedic AI-powered spectacle. The fully AI-driven spot blends absurd humor with bold visual storytelling, showcasing how Proofpoint protects people, data and brands against cyberattacks.  “ONLYCH1LD has been a trusted creative partner for us, and they quickly understood the need to deliver something memorable that balanced humor with clear messaging,” shares Proofpoint CMO, Joyce Kim. “Their team proposed a fast, intentionally over the top AI approach that allowed us to move quickly while still creating a bold piece that stands out.”  The campaign came together in just a few weeks following a marketing pivot by Proofpoint’s new CMO, who turned to ONLYCH1LD to reimagine messaging and tone. The :30 broadcast spot, currently airing on ESPN, features an AI CEO casually walking through a chaotic office while Proofpoint’s AI agents prevent data theft, extinguish fires and stop robbers in their tracks. ONLYCH1LD also produced a blooper reel and short clips for social media, giving audiences a look behind the scenes and amplifying the campaign's absurd, cinematic humor.  “It’s funny, because I wasn’t really ‘on set,’ given a computer made this commercial. But had I been, I would’ve been thrilled with the commitment!” concludes... Read More

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