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    Home » The Frame Theory Adds Director Gregory Kasunich To Roster

    The Frame Theory Adds Director Gregory Kasunich To Roster

    By The Frame TheoryTuesday, April 16, 2019Updated:Tuesday, May 14, 20241 Comment7029 Views
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    Gregory JM Kasunich
    Nashville, TN -- (SPW) --

    Gregory JM Kasunich joins the southeastern based production company, The Frame Theory for spots, branded content and music videos. Gregory is an award winning film and commercial director whose body of work includes national & global campaigns for brands such as Disney, Lucasfilm, General Mills, DirectTV, Mattel, iHeartRadio and Taylor Swift. 

    Sarah Nix-Ward, the shops Executive Producer states, “we’re thrilled to have Gregory as part of The Frame Theory team. Beginning his career at Dreamworks Studio, Gregory’s deep knowledge of animation makes him well suited to direct projects that integrate both live action and animation elements. His aesthetic also brings a new diversity of style to our shop. I’m excited to introduce Gregory and  his work to our clients.” 

    Gregory's work is visually stylized, musically and rhythmically driven, often times incorporating elements of animation, choreography and highly technical camera work. His work generally contains minimal dialogue and leans more into the visual aspects of storytelling in order to minimize the distance between the audience and the subject. 

    Since completing his first independent feature in 2007, his narrative work has been screened and received "Best of’s" from festivals around the world including Ireland, India and Denmark. Additionally, Gregory received an Annie Award for his contributions on Dragons: Riders of Berk for Netflix.

    Originally from Pittsburg, PA, Gregory is currently based in Los Angeles, CA. In his downtime he enjoys backpacking and working toward his pilots license. 

    About The Frame Theory
    The Frame Theory is creatively driven, boutique production house supporting a roster of talented and passionate directors. Working with leading advertising agencies, brands and media groups, The Frame Theory creates award-winning commercials, music videos and short form narrative content. 

    The Frame Theory’s representation of Kasunich covers the Mid-West, South and Eastern Regions of the US.

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    Sarah Nix-Ward
    Executive Producer
    The Frame Theory
    (865) 363-3313
    Contact via email
    SPW Category:People on the Move
    Tags:DirectorSoutheastGregory KasunichThe Frame TheoryProducer



    Morgan & Morgan’s “Power Move” Campaign Makes A Splash With a Merman Lifeguard

    Monday, August 3, 2026
    Still image from "Merman"

    Morgan & Morgan continues its unique, comedic approach to legal advertising with the latest installment of its national “Power Move” campaign. The firm's newest spot “Merman,” dives headfirst into the absurd and surfaces with the same sharp wit that has defined the campaign from the start.   The spot opens at a public pool, zooming in on the unlikely lifeguard on duty. He watches over the pool with the calm confidence of someone who was literally born for this job. The twist: he’s a merman. When a woman suddenly finds herself in “distress”, the merman lifeguard springs into action, diving into the pool and cutting effortlessly through the water to her rescue. Equal parts heroic and completely unhinged, the spot closes with the merman gliding her to safety followed by a perfectly timed dolphin call.   The campaign’s trademark closer quickly follows: “Having a merman as your lifeguard is a power move. Hiring America's largest injury law firm after an injury? That's a power move, too.” Read More

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