Froth & Fur is proud to announce that San Francisco Bay Area financial services “unicorn” Tipalti chose us to create the 2024 headline film for their Illuminate conference. Tipalti is a Finance Automation & AI software suite providing users visibility and control across their accounts payable, global payments, procurement, and employee expenses so they can run their business more efficiently and drive growth. They’re one of Silicon Valley’s unicorn companies, which each have a valuation of over a billion dollars. Illuminate is their worldwide customer conference.
Tipalti tasked Froth & Fur with creating a brand film that would humanize the platform and make it relatable. We worked with their in-house creative agency to concept, script, shoot, and post a different kind of story:
Lots of our clients work with Froth & Fur because we create stories that explain complicated things simply, in a relatable and human-centric way that stands out. We take storytelling seriously and brands trust us to deliver. Tipalti has a great story. They are all-in on their platform, so much so that they use it internally to run their own business. Ogilvy would say they eat the dogfood, and this makes the platform better for all their customers. We had an opportunity to show the world exactly how they do it. It was a blast! – Patrick Ortman, director
The brand film is called “Tipalti on Tipalti” and it’s become the most-watched video from the company to date.
This isn’t the first project Froth & Fur has completed for Tipalti. We’ve also traveled across the country to create customer story videos for past events and initiatives. When asked why they hired us, Tipalti said:
Froth & Fur’s care and quality stood out. They really really get it, and they engage deeply in the creative and strategic goals of the work. – Tipalti’s Creative Director
Froth & Fur is a Los Angeles video production company with additional offices in San Francisco and New York City. We’ve worked with 14 Fortune 500 brands from CPG to Technology, Financial Services, and beyond. We also work with advertising agencies when they need production or post-production services – from filming to editorial, motion graphics, 3D animation, color, and sound.
