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    Home » HOBO’s 2018 Filled With Creative Highlights In TV, Feature Film, Advertising And VR

    HOBO’s 2018 Filled With Creative Highlights In TV, Feature Film, Advertising And VR

    By Right Word MediaWednesday, December 26, 2018Updated:Tuesday, May 14, 2024No Comments6862 Views
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    HOBO’s Chris Stangroom worked closely with director Jimmy Goldblum on PSA “Are You Afraid Of Monsters” for Fair Immigration Reform Movement. He also worked on the light-hearted "Choose Fun" campaign for Carnival Cruise and agency Anomaly.

    Noteworthy Projects Include National Geographic Series “America Inside Out With Katie Couric”; Samsung VR; Indie Doc Feature “Quest”; And Ads For Fair Immigration Reform Movement and Carnival Cruise

    NEW YORK -- (SPW) --

    For HOBO, the creative audio post company led by Founder Howard Bowler, 2018 was a year of growth.  Specializing in audio mixing, editing, sound design and original music, this past year was filled with highlights across every visual medium: from traditional broadcast television and feature film, to cutting edge VR content and social media/online advertising projects.

    “Diversity is always a goal at HOBO– Whether its groundbreaking VR projects for Samsung, award-winning documentaries like ‘Quest’ or the powerful immigration reform PSA ‘Are You Scared Of Monsters,’ which recently won the Webby Award for best film in public service and activism, this year stands out as some of the best sound work our company has ever produced.”

    Here’s a brief look at some HOBO’s creative highlights for 2018:

    • National Geographic documentary series “America Inside Out With Katie Couric” found the veteran broadcast journalist traveling the country to sit down with the people shaping the most pivotal, evolving, contentious and often confusing topics in American culture today. HOBO Engineer Stephen Davies worked with Couric on the VO for the series noting, “she's a fast thinker and will often make creative changes on the spot, which means always be recording because you don't want to miss anything.”
    • “Quest” is an extraordinary feature doc that took filmmaker Jonathan Olshefski ten years to complete.  It was an official Sundance Film Festival selection before airing on PBS.  The film follows a hard working dad and his family, who use rap music to help empower his community.  See the film, it’s unbelievable.  For the HOBO team, led by Senior Audio Engineer Chris Stangroom sound proved to be a big part of the film’s cinematic experience. “I spent a lot of time researching the sounds of Philadelphia,” Stangroom explains. “I gathered a lot of great references and insight from friends who had grown up in Philly, like the sounds of ‘ghetto birds’ (helicopters), the motorbikes that are driven around constantly and the SEPTA buses. It created an energy to the film that made it vivid and alive.”
    • “Anatomy of Surf” and “Anatomy of Ski” were two VR project for Samsung and produced by VR production company Hidden Content, NY that were both named “Staff Picks” on Vimeo. HOBO engineer Diego Jimenez created two distinct mixes for both: one in traditional stereo for the Samsung store in New York in which users would strap into an actual pair of skis or surfboard to add the one-of-a-kind experience and for Vimeo; and a second “360 Spatial Audio” or “object-based” mix for Facebook, incorporating emerging VR audio technology designed to heighten the VR experience exponentially. Jimenez says. ”Spatial audio makes you feel like you are there – it takes the VR experience to a whole other level.”
    • In the Jimmy Goldblum directed PSA “Are You Afraid Of Monsters” for Fair Immigration Reform Movement we see in stark terms the Anne Frank-like existence many undocumented families endure out of fear of family separation and deportation. HOBO’s Chris Stangroom worked closely with Goldblum to capture the intimate sounds of a life spent in hiding and the hauntingly plaintiff voice over from a little boy describing his fears.
    • For the Carnival Cruise “Choose Fun” campaign from agency Anomaly featuring Shaquille O’Neal as the ship’s Chief Fun Officer, HOBO’s Chris Stangroom perfectly captures the lighthearted tone of the spots, which feature O'Neal taking viewers on a tour of Carnival Vista, including the SkyRide, Havana pool, Cloud 9 Spa, Guy Fieri's Burger Joint and, of course, the basketball court.

    Additionally, Bowler hints at a major announcement in 2019 regarding the company’s expansion beyond audio post and into original content. The company looks forward to sharing more in the new year.

    About HOBO Audio
    HOBO is an audio post production company dedicated to creating an exceptional listening experience. With a growing staff and client list, HOBO has earned the trust of some of the most iconic brands and companies in the world. Make yourself at HOBO.

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    Raymond Ecke
    President
    Right Word Media
    (973) 726-3797
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    SPW Category:Music and Sound
    Tags:audio and sound design servicesHOBO



    2026: Connect Today for a Better Tomorrow (And Beyond)

    Thursday, January 15, 2026
    Ross MacRae, CEO, Agency Source

    In 2026, the thing that stands out most is how fast this industry is moving, faster than at any point I’ve seen in my career. Agencies, brands, and production companies are constantly shifting, merging, restructuring, and rebuilding. And the people inside them are moving just as quickly. The average lifespan of an agency creative these days is about 18 months. That means if you connect with someone today, chances are they’ll be somewhere completely different by next year, maybe even brand-side. The good news is that you’re essentially building a relationship with multiple clients at once - as long as you keep track of where they go! That level of movement changes what sales and outreach actually mean. When I started, sales in our industry were seen as unnecessary, even a bit smarmy. Agencies had internal service buying teams whose role was to be aware of what production services were out there--which meant that production companies and reps could remain on the agencies' radar with little effort. But today, those agency-side roles have disappeared, and the responsibility has shifted wholly to production companies and reps to make sure they are continuously visible. Whether people like the word “sales” or not, the truth is that you cannot rely on posting your reels on your site and expecting the phone to ring. It never really worked that way, and it certainly doesn’t now. One of the biggest misunderstandings I still encounter is about what a contact database is for. People assume it’s just a place to download email addresses and send out massive blasts. That was never the right way to do it, not 15... Read More

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