A defining voice in editorial for over three decades, Andrea MacArthur is reuniting with Whitehouse Post, a company she co-founded in 1990, bringing her legendary craft, irreverent wit, and unparalleled experience back to the company she helped build. Andrea’s career began in the cutting room, working as a runner and assistant editor before moving swiftly into full editorial roles across some of the UK’s most respected post houses. A founding partner of Peepshow and later Bread and Butter, Andrea’s reel reflects decades of cultural and commercial impact.
From unforgettable Super Bowl hits like Budweiser’s “Puppy” (Jake Scott, RSA, Anomaly), to genre-defining campaigns like Halo “Believe” (Rupert Saunders, MJZ, McCann 215) and Diesel Jeans “Little Rock” (Traktor, Paradiset DDB), Andrea’s editorial work has shaped the language of modern advertising. Her collaborations with iconic directors such as Tarsem, Dante Ariola, and Kathryn Bigelow have been pivotal to campaigns for Levi’s, Amazon, Barbie, WhatsApp, Johnnie Walker, and many more.
She has worked with leading agencies including BBH, Fallon, BBDO West, and Anomaly, with a recent standout collaboration being a two-year run of WhatsApp campaigns featuring real people, directed by the acclaimed Lauren Greenfield. MacArthur’s craft has earned a remarkable haul of accolades, including a Cannes Grand Prix for Halo “Believe,” Clio Gold for Mercedes “Soul,” and many more across Cannes Lions, D&AD, AICP, APA, BTAA, and The One Show.
Despite her many accolades, Andrea approaches her work with characteristic humility and humor. “The biggest challenge is the same as it ever was,” she says. “Telling some stories, a bit of craft here and there, trying not to fret over algorithms and focus groups. All with a smidgin of civility. Life’s too short.” On her return to Whitehouse, Andrea reflects on the studio’s roots. “We thought it might be time to put the band back together, and the more we talked the more we thought it, so we did”
Whitehouse Partner/ Editor Russell Icke elaborates: “Andrea is my mentor, my friend, my inspiration on so many levels. Simply the greatest editor I’ve ever had the pleasure to work alongside. We’re beyond thrilled she is coming back to the fold.”
