Jimmy Marbles’ latest film, What on Earth, a short that highlights the complexities and anxieties of living in the digital world through analog spaces, premiered on Nowness Friday, September 15th. The director’s enthusiasm for weaving together stories left-of-the-middle serves him well with this over-the-top comedy that infuses his singular personality into each frame.
“Short films are my favorite,” says Marble. “They allow me to experiment with new ideas and really use film as a medium of self-expression.”
What On Earth probes into the modern day’s relationship with social media as it follows madcap Zizi and her absurd attempts to abate trauma, isolation, and self-doubt with a social media account dedicated to marbled smoothies. But first, she has to patch things up with her roommate (a table lamp), spend some time with her imaginary boyfriend, and, well, actually be able to leave her apartment without having a nervous breakdown.
Always resonating with his film’s storyline and characters on a molecular level, Marbles’ connection to What On Earth is palpable. Written in a stream-of-consciousness manner that reads slightly autobiographical, the filmmaker hopes to have the audience reflect on its considerable need to be seen and loved consistently. He asks what happens when faced with the reality that none of it is tangible. What can happen to the human psyche as coping mechanisms and true, actual interaction resources dwindle?
Everyone’s experience with isolation during the global pandemic aside, in Jimmy Marble’s estimation, Zizi is all of us:
She is just trying to survive.
She is just trying to break through.
She is trying NOT to break down.
She is simply trying to be whole.
Whatever it takes.
Aside from writing and directing the film, always closely involved with every production aspect, Marbles was responsible for the casting and even chose the music. Many of the film’s other participants were people he has always loved working with. Still, it was also his first opportunity to work on a scripted narrative with Golden LA, just after joining their roster for commercial representation. The multidisciplinary creative studio gave Marbles carte blanche for the film: “Collaborating with top-level producers who understand where I’m trying to come from creatively and who help me execute my wild ideas at a high level is a blessing.” Marbles stated.
With his fresh take on pop culture and modern times surrealism, Jimmy’s portfolio includes commercial shorts for Target, Coca-Cola, and Marc Jacobs. Each project faithfully serves up a unique perspective with adept storytelling at its core.
“My hope for most things I create is not only to highlight absurdity,” says Marble, “But also how beauty, sadness, and fragility are all happening simultaneously. You know what we’re all going through. Like all the time.”
Watch (or embed) the film here: https://vimeo.com/858767820
- Nowness film premiere piece: https://www.nowness.com/series/just-kidding/what-on-earth-jimmy-marble
- View Jimmy Marbles’ reel here: https://www.golden.la/director-posts/jimmy-marble
NBCUniversal and Group Black Launch ExcellencE! on Peacock
Today, NBCUniversal officially launched their new content collection ExcellencE! on Peacock in partnership with mission-driven media company, Group Black. ExcellencE! serves as a new destination for the platform's content that resonates with NBCUniversal's cross-cultural audiences and helps advertisers connect with them. Starting today, Peacock subscribers can visit the ExcellencE! destination to view thousands of hours of diverse-led, inclusive programming such as "Bel-Air," "Martin," and "The Real Housewives of Atlanta," with additional original content to be added in 2025. This launch is part of NBCUniversal and Group Black's expanded partnership, which originated from Peacock's Black Excellence 365 program in 2023. Over 30 brands joined to support Black-led and diverse content all year-round. "NBCUniversal's deep library of inclusive programming is the perfect launching pad for the new ExcellencE! collection on Peacock. Together with Group Black, we are bringing thousands of hours of diverse-led content to a curated destination, enabling our audiences to better explore cultural conversations through storytelling. " - Val Boreland, Executive Vice President, Content Acquisitions, NBCUniversal Entertainment "ExcellencE! on Peacock will champion authentic voices and stories that reflect audiences' experiences everywhere," said Cavel Khan, Chief Growth Officer of Group Black. "This collection embodies what EXCELLENCE stands for – a platform where multicultural perspectives can thrive." For more information about ExcellencE! and its available content, visit https://www.peacocktv.com/watch/excellence. Read More