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    Home » LIA 2016 Branded Entertainment Shortlist Revealed

    LIA 2016 Branded Entertainment Shortlist Revealed

    By SPWThursday, October 13, 2016Updated:Tuesday, May 14, 2024No Comments4926 Views
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    LIA 2016 Branded Entertainment Jury

    52 entries shortlisted; United States, United Kingdom and Germany lead the way

    LONDON and NEW YORK -- (SPW) --

    London International Awards (LIA) has today announced the shortlist for Branded Entertainment.

    Whilst the LIA judging in Las Vegas is well underway, the Branded Entertainment jury led by Rob Reilly has completed judging. The jury panel, including Keith Cartwright, Andrew Keller, Jaime Robinson, Kazoo Sato, Jimmy Smith, Matt Talbot, and Patricia Weiss, worked diligently to be sure that the best work was awarded.

    There are 52 shortlisted entries in the medium, with the United States (24) leading the way, followed by the United Kingdom (6) and Germany (4).

    Winners will be announced on 2nd November.

    Complete list of Branded Entertainment Shortlist (by country):

    AUSTRALIA:

    ClemengerBBDO Sydney, Sydney – Whiskas Cat Hacks “Cat Hacks” – Online Series

    McCann Melbourne, Melbourne – Melbourne International Film Festival “The Emotional Trailer” – Experiential/Live Events

     

    BRAZIL:

    ASAS – International Collective of Storydoers, São Paulo – Itaú “Father, by Guga Kuerten” – Documentary Short Film

     

    CANADA:

    lg2, Montreal – Blind Love – Scripted Short Film

     

    FRANCE:

    FRED & FARID, Paris – Louis XIII Cognac “#Notcomingsoon” – Trans-Media

    Havas Paris, Puteaux – Fondation Chirac “Starfaker” – Social Awareness

     

    GERMANY:

    BBDO Group Germany, Berlin – smart fortwo cabrio 453 “Most Open Test Drive” – Experiential/Live Events

    HEIMAT, Berlin – Hornbach “Man Cave” – Online Series

    Jung von Matt, Hamburg – EDEKA “Home for Christmas” – Scripted Short Film

    Ogilvy Germany – Gesicht Zeigen “Mein Kampf – Against Racism” – Social Awareness

     

    ISRAEL:

    McCann Tel Aviv, Tel Aviv – IKEA “Big Brother Unboxing” – Television Program – Single Reality/Unscripted/Alternative Show

     

    ITALY:

    Publicis Italy, Milan – Heineken “The Live Tube” – Television Program – Taped or Live Event

    Publicis Italy, Milan – Heineken “The Dilemma” – Experiential/Live Events

     

    JAPAN:

    TBWAHAKUHODO Inc., Tokyo – Tourism Australia “GIGA SELFIE” – Experiential/Live Events

    TBWAHAKUHODO Inc., Tokyo – Lyrical School “Native Mobile Music Video” – Music Videos

     

    PUERTO RICO:

    J. Walter Thompson Puerto Rico, San Juan – Triple-S Advantage “38 Years Later” – Scripted Television Movie

    McCann Worldgroup Puerto Rico, San Juan – Primera Hora “Pepito” – Social Awareness

     

    SPAIN:

    Leo Burnett Madrid, Madrid – Christmas Lottery “Justino” – Scripted Short Film

     

    SWEDEN:

    Forsman & Bodenfors, Gothenburg – Volvo FMX “Look Who’s Driving” – Scripted Short Film

    Forsman & Bodenfors, Gothenburg – SK-II “Marriage Market Takeover” – Documentary Short Film

    Forsman & Bodenfors, Gothenburg – H&M “World Recycle Week” – Music Videos

     

    SWITZERLAND:

    FCB Zürich, Zurich – Hockey Club Davos “Hockey Club Davos – Rink Bingo” – Experiential/Live Events

     

    THAILAND:

    GREYnJ United, Bangkok – Nautilus Tuna Spread “The Break-Up” – Scripted Short Film

    TBWA/Thailand, Bangkok – L'Oréal Menexpert “Ma-ke-ru-na” – Online Episode/Special

     

    UNITED KINGDOM:

    adam&eveDDB, London – Modern Essentials “Becoming Beckham” – Scripted Short Film

    AMVBBDO, London – Guinness “Never Alone Documentary” – Documentary Short Film

    J. Walter Thompson, London – HSBC “A Living River” – Entertainment Audio

    McCann London, London – Xbox / Tomb Raider “Survival Billboard” – Experiential/Live Events

    MullenLowe, London – Inspiring the Future “Redraw the Balance” – Social Awareness

    The Mill, London – The Guardian “6×9: a virtual experience of solitary confinement” – Virtual Reality

     

    UNITED STATES:

    180LA, Santa Monica – UNICEF “Unfairy Tales” – Online Series

    Amusement Park Entertainment, Los Angeles – Stride Gum Mad Intense Flavors “Stride Gum Presents Heaven Sent” – Branded IP

    Amusement Park Entertainment, Los Angeles – Stride Gum Mad Intense Flavors “Stride Gum Presents Heaven Sent” – Television Program – Taped or Live Event

    Amusement Park Entertainment, Los Angeles – Stride Gum Mad Intense Flavors “Stride Gum Presents Heaven Sent” – Experiential/Live Events

    Amusement Park Entertainment, Santa Ana – JBL “Bigger Than Us” – Entertainment Audio

    BBDO New York, New York – GE “GE Podcast Theatre presents The Message” – Trans-Media

    BBDO New York, New York – Mars Chocolate North America / Snickers “Switcheroo” – Experiential/Live Events

    BBDO New York, New York – GE Podcast Theatre presents “The Message” – Entertainment Audio

    Bob Industries, Santa Monica – S7 Airlines “OKGO Upside Down & Inside Out” – Music Videos

    DigitasLBi, Boston – Dunkin' Donuts On-The-Go App “World’s Fastest Dunkin’ Run; ‘Behind the Scenes’” – Documentary Short Film

    Grey New York, New York City – States United To Prevent Gun Violence “Gun Crazy” – Scripted Short Film

    Grey San Francisco, San Francisco – Norton “In Search of the Most Dangerous Town on the Internet” – Documentary Short Film

    Leo Burnett, Chicago – Van Gogh "Bedrooms" Exhibit “Van Gogh BnB” – Experiential/Live Events

    McCann New York, New York – Lockheed Martin “The Field Trip to Mars” – Social Awareness

    McCann New York, New York – Lockheed Martin “The Field Trip to Mars” – Experiential/Live Events

    McCann New York, New York – Lockheed Martin “The Field Trip to Mars” – Virtual Reality

    Ogilvy New York, New York – Qualcomm Snapdragon “Lifeline” – Scripted Short Film

    R/GA, New York – Samsung “ANTIdiaRy” – Virtual Reality

    Starcom, Boston – Bank of America “Special Olympics with Dustin Plunkett” – Television Program – Taped or Live Event

    The Martin Agency, Richmond – Donate Life “The World's Biggest Asshole” – Scripted Short Film

    VML, Kansas City – Tennessee Department of Tourist Development “Born in Bristol” – Documentary Feature Film

    VML, Kansas City – MLB Urban Youth Academy “Relay the Way” – Experiential/Live Events

     

    About LIA
    London International Awards (LIA) is a global Festival honoring creativity and new ideas in Advertising, Production, Digital, Design, Music & Sound and Technology. The Awards, founded in 1986 by President, Barbara Levy, began by honoring advertising in the realms of Cinema, Television, Print and Radio worldwide, evolving since its inception into 15 unique media types. It was the first truly international advertising awards of its kind to acknowledge all media and methods from all over the world to be judged by a diverse global jury. Every member on each Jury Panel, including the Jury President, judge all entries except their own work, in their respective media. Each jury has the discretion to award a Grand LIA within the media they are judging. To find out more about LIA, visit http://www.liaawards.com/
     

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    The limited access duration has come to an end. (Access was allowed until: 2018-04-14)
    Contact:

    Patricia Censoprano
    LIA
    Office: +1 718 747 6747
    Contact Patricia via email
     

    SPW Category:Awards Show Announcements (News, Nominees, Winners)
    Tags:LIA Awards



    STX Entertainment Relaunches With New Capital Marking Next Chapter For Independent Filmmaking

    Monday, January 12, 2026
    STX Entertainment logo.

    STX Entertainment is entering its next chapter, with new capital, an exciting new slate, and a suite of production services designed to support independent filmmakers. While STX will remain focused on making studio quality films at the right price, it also has plans to invest in the indie ecosystem to drive greater production across the global market.

    “The reboot of STX comes at a time where independent filmmakers face challenges across development, packaging, financing, execution and distribution,” shares Peter Coleman, CEO of STX Entertainment. “STX will be a partner throughout the process, backed by a proven track record and a commitment to continue pushing the edge of innovation to support the creative process.”

    With this transaction, STX will become affiliated with Crown Productions and Film Services International (FSI), the entertainment services family of global companies, which includes the storied brand Film Finances International as well as production and post-production resources.

    “FSI’s foundation was centered in helping indie filmmakers get financing 75 years ago,” Coleman continues. “Now, with our combined businesses, we’re extending STX’s global reach and positioning it as the mini-major studio for independent films. We help bring a filmmaker's vision to life, support its distribution and, of course, continue producing our own projects.”

    STX has delivered standout films such as “Bad Moms” ($183M), “Hustlers”($157M), “The Gentlemen”($115M), “I Feel Pretty ($95M), “The Gift” ($59M), “21 Bridges” ($49M), “Countdown” ($48M), as well as “Greenland,” and its sequel... Read More

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