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Longtime Mob Scene President of Creative Advertising Jeff Lamont Leaves Agency To Launch Brand X Productions:
- Monday, Jun. 21, 2021
New Marketing Company will Promote Environmentally Conscious Companies and Organizations
Mob Scene, one of Hollywood’s leading entertainment marketing agencies for major motion picture studios, television networks, and streaming channels, has announced that its longtime President of Creative Advertising, Jeff Lamont, has left the agency. Lamont is now actively launching a new venture, Brand X Productions, as a marketing media agency to promote environmentally conscious companies and organizations.
Said Thomas Grane, CEO, Mob Scene, “As many of us reassessed our lives during the pandemic, Jeff decided that he would venture into a new career direction and concentrate his energies and efforts in the fight against the global climate crisis. He is starting a marketing agency that services companies focused on pro-environmental agendas and products. Fighting climate change is an issue close to my own heart and when Jeff came to me with this proposition, my reaction was bittersweet. While I respect his decision, I am also sad to lose a true marketing genius from our team.”
“During the last nine years, I watched in awe as Jeff and his team continuously turned-out innovative, award-winning trailers, TV spots and special marketing reels,” Grane adds. “I also relied upon his advice many times when confronted with difficult business decisions. With his departure, I am not only losing a colleague and business partner, but a true friend. I know Jeff will be a smashing success in his endeavors to help save our planet. I’d like to wish Jeff well and thank him for all of his contributions to Mob Scene since 2012.”
Adds Lamont, “I will be forever grateful for my time at Mob Scene, both for the guidance of Tom’s inspiring leadership and the supportive collaboration of the most talented team of creatives in the business. It has been my privilege and pleasure to be a part of the Mob Scene family. I will miss everyone there.”
About JEFF LAMONT
Jeff Lamont and his team from Mojo merged with Mob Scene exactly nine years ago (June 2012.) In the 10 years he co-owned and operated Mojo, he was responsible for the creative campaigns promoting numerous hit films, including “The Matrix,” the “Harry Potter” franchise, “300,” “Sherlock Holmes,” “Batman Begins,” “Superman Returns,” “A Beautiful Mind,” and many others.
After joining Mob Scene as a partner with Thomas Grane and Brian Daly, Lamont and his team continued to turn out exceptional work that helped build Mob Scene’s reputation as a theatrical advertising powerhouse. Some of Lamont’s more notable campaigns from recent years include “X-Men: Days of Future Past,” “Aquaman,” “300: Rise of an Empire,” and “San Andreas.”
Lamont and his team also won two “Best in Show” Clio awards - one for the original “300” trailer and the other for the teaser trailer promoting “The Accountant.”
Jeff Lamont can be reached at: email@example.com.
About MOB SCENE
Mob Scene, the winner of twenty-three 2019 Entertainment Clio “Key Art” Awards, is more than just a full-service Hollywood agency. The company, founded in 2006, is a creative destination with a passionate and collaborative environment that inspires imagination, cultivates top talent, and delivers premium service.
Mob Scene has diverse experience that spans advertising, branded integration, traditional film and television production, and post-production. The agency’s creative capabilities include trailers, promos, branded content, documentaries, and unique, behind-the-scenes added value content. In addition, Mob Scene has also produced five television shows.
Recent Mob Scene projects have included work promoting 2021 Academy Award winners “Nomadland,” “Judas and the Black Messiah,” “Mank,” “Ma Rainey’s Black Bottom,” “The Octopus Teacher,” “Tenet” and “The Trial of the Chicago 7.” Other recent Mob Scene promotional campaigns include “F9,” “The Suicide Squad,” “In the Heights,” “Cruella,” “Zack Snyder’s Justice League” and “Wonder Woman 1984.”
Additional Mob Scene campaigns from the past few years include: “Mulan,” “Sonic the Hedgehog,” “Jumanji: The Next Level” and “Joker,” to name a few. Among the agency’s television and streaming projects have been campaigns promoting “The Queen’s Gambit,” “Bridgerton,” “The Crown,” “The Masked Singer,” and dozens more. In addition, a recent branded content project from Mob Scene was a “Game of Thrones” collaboration launch campaign for “White Walker by Johnnie Walker” custom whisky.
Mob Scene is located at 5750 Wilshire Blvd., Suite # 530, Los Angeles, CA, 90036. Phone is 323/648-7200.