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    Home » Longtime Mob Scene President of Creative Advertising Jeff Lamont Leaves Agency To Launch Brand X Productions:

    Longtime Mob Scene President of Creative Advertising Jeff Lamont Leaves Agency To Launch Brand X Productions:

    By Asbury PRMonday, June 21, 2021Updated:Tuesday, May 14, 2024No Comments5121 Views
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    Jeff Lamont, Longtime Mob Scene President of Creative Advertising, Has Left to Launch Brand X Productions

    New Marketing Company will Promote Environmentally Conscious Companies and Organizations

    LOS ANGELES -- (SPW) --

    Mob Scene, one of Hollywood’s leading entertainment marketing agencies for major motion picture studios, television networks, and streaming channels, has announced that its longtime President of Creative Advertising, Jeff Lamont, has left the agency. Lamont is now actively launching a new venture, Brand X Productions, as a marketing media agency to promote environmentally conscious companies and organizations.

    Said Thomas Grane, CEO, Mob Scene, “As many of us reassessed our lives during the pandemic, Jeff decided that he would venture into a new career direction and concentrate his energies and efforts in the fight against the global climate crisis. He is starting a marketing agency that services companies focused on pro-environmental agendas and products. Fighting climate change is an issue close to my own heart and when Jeff came to me with this proposition, my reaction was bittersweet. While I respect his decision, I am also sad to lose a true marketing genius from our team.”

    “During the last nine years, I watched in awe as Jeff and his team continuously turned-out innovative, award-winning trailers, TV spots and special marketing reels,” Grane adds. “I also relied upon his advice many times when confronted with difficult business decisions. With his departure, I am not only losing a colleague and business partner, but a true friend. I know Jeff will be a smashing success in his endeavors to help save our planet. I’d like to wish Jeff well and thank him for all of his contributions to Mob Scene since 2012.”

    Adds Lamont, “I will be forever grateful for my time at Mob Scene, both for the guidance of Tom’s inspiring leadership and the supportive collaboration of the most talented team of creatives in the business. It has been my privilege and pleasure to be a part of the Mob Scene family. I will miss everyone there.”

    About JEFF LAMONT
    Jeff Lamont and his team from Mojo merged with Mob Scene exactly nine years ago (June 2012.) In the 10 years he co-owned and operated Mojo, he was responsible for the creative campaigns promoting numerous hit films, including “The Matrix,” the “Harry Potter” franchise, “300,” “Sherlock Holmes,” “Batman Begins,” “Superman Returns,” “A Beautiful Mind,” and many others. 

    After joining Mob Scene as a partner with Thomas Grane and Brian Daly, Lamont and his team continued to turn out exceptional work that helped build Mob Scene’s reputation as a theatrical advertising powerhouse.  Some of Lamont’s more notable campaigns from recent years include “X-Men: Days of Future Past,” “Aquaman,” “300:  Rise of an Empire,” and “San Andreas.” 

    Lamont and his team also won two “Best in Show” Clio awards – one for the original “300” trailer and the other for the teaser trailer promoting “The Accountant.” 

    Jeff Lamont can be reached at: jefflamont@rocketmail.com.

    About MOB SCENE
    Mob Scene, the winner of twenty-three 2019 Entertainment Clio “Key Art” Awards, is more than just a full-service Hollywood agency. The company, founded in 2006, is a creative destination with a passionate and collaborative environment that inspires imagination, cultivates top talent, and delivers premium service.

    Mob Scene has diverse experience that spans advertising, branded integration, traditional film and television production, and post-production. The agency’s creative capabilities include trailers, promos, branded content, documentaries, and unique, behind-the-scenes added value content. In addition, Mob Scene has also produced five television shows.

    Recent Mob Scene projects have included work promoting 2021 Academy Award winners “Nomadland,” “Judas and the Black Messiah,” “Mank,” “Ma Rainey’s Black Bottom,” “The Octopus Teacher,” “Tenet” and “The Trial of the Chicago 7.” Other recent Mob Scene promotional campaigns include “F9,” “The Suicide Squad,” “In the Heights,” “Cruella,” “Zack Snyder’s Justice League” and “Wonder Woman 1984.”  

    Additional Mob Scene campaigns from the past few years include: “Mulan,” “Sonic the Hedgehog,” “Jumanji: The Next Level” and “Joker,” to name a few. Among the agency’s television and streaming projects have been campaigns promoting “The Queen’s Gambit,” “Bridgerton,” “The Crown,” “The Masked Singer,” and dozens more. In addition, a recent branded content project from Mob Scene was a “Game of Thrones” collaboration launch campaign for “White Walker by Johnnie Walker” custom whisky.  

    Mob Scene is located at 5750 Wilshire Blvd., Suite # 530, Los Angeles, CA, 90036. Phone is 323/648-7200.

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    Dan Harary
    Publicist
    The Asbury PR Agency
    (310) 859-1831
    Contact via email
    SPW Category:Cinema Advertising
    Tags:Jeff LamonttrailersMob SceneEntertainment marketingKey Art



    NYF Advertising Awards Names Eight Visionary Leaders as 2026 Specialty Jury Chairs

    Thursday, February 12, 2026
    2026 New York Festivals Advertising Awards Specialty Executive Jury Chairs Announced

    New York Festivals Advertising Awards® 2026 season marks a significant evolution for the New York Festivals Advertising Awards, with a substantially expanded in-person judging program developed in partnership with the 4A’s. This expansion introduces Specialty Executive Juries, created to ensure that work in emerging and highly specialized disciplines is evaluated by senior industry leaders with deep, category-specific expertise. Seasoned, pioneering, and recognized for innovation in their respective fields, these Specialty Executive Jury Chairs bring unparalleled experience to their categories, guiding deliberations and championing work that sets the benchmark for creativity, strategy, and cultural impact worldwide. 2026 NYF Advertising Awards Specialty Executive Jury Chairs include: Baked in New York (New for 2026) – Omid Amidi, Chief Creative Officer, McKinney Celebrating work conceived and created by New York–based teams, honoring bold ideas forged under real pressure and judged by leaders who know what it takes to make it here. “New York is pressure. Cultural pressure, time pressure, economic pressure, relevance pressure. And that’s exactly why it matters to recognize work that’s actually conceived and produced here,” said Omid Amidi, Chief Creative Officer, McKinney. “Ideas made in New York aren’t protected by distance or novelty. They’re tested immediately by one of the most diverse, skeptical, overstimulated audiences... Read More

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