HOBO, the creative audio post and content production company led by company Founder/President Howard Bowler, has unveiled its latest TV/Internet PSA spot designed to expose the federal government’s fraudulent handling of marijuana as a schedule 1 drug (considered most dangerous). The PSA will be available to grassroots organizations for use on websites, social networks and during live community events. A version of the spot will target states such as Ohio where marijuana legalization measures are on the ballot.
Entitled “Very Presidential,” the PSA is part of HOBO’s on-going “End Prohibition Now” campaign and includes quotes from former President Richard Nixon as he rails against his own committee’s findings that marijuana is less harmful than previously thought. Nixon was enraged to learn his panel had recommended decriminalizing as well legalizing it for personal use. All the quotes in the spot were transcribed directly from the secret Nixon White House recordings, which can be heard here.
“When we started this effort, we knew it would be a long haul because it takes time to build an effective campaign, especially on a controversial subject such as this,” Bowler says. “Our first round of TV and radio PSAs were well received by organizations like NORML, Marijuana Policy Project and Drug Policy Alliance, who shared them with thousands via their large social media networks. This latest spot fills in another piece of the puzzle by examining the so-called ‘war on drugs,’ specifically marijuana, from a political perspective.”
‘Patent’ Hypocrisy
Digging deep into this issue, Bowler has discovered a number of alarming facts, not least of which is the fact that while the current head of the DEA fights to keep marijuana a schedule 1 drug, the US Department of Health and Human Services holds a patent on the medical use marijuana. The patent states marijuana is “particularly advantageous” in the treatment of Alzheimer's disease, Parkinson's disease and HIV dementia. Click here to read the actual patent.
“When you look at the whole picture with respect to the scheduling of marijuana – the arrests, incarcerations, fines, corruption, as well costs to the taxpayer for a drug that is demonstrably less dangerous than many others that are legal and commonly consumed — one comes to the inescapable conclusion that the government’s position is untenable.” Bowler notes. “The only legitimate option is to de-schedule marijuana like the US government has done with alcohol and cigarettes. Regulate and tax it as a product. States like Colorado and Washington are already doing this to great effect.”
Bowler adds that while he got into this to help bring these astonishing facts to light, a professional offshoot has been discovering the talent within HOBO to write, produce, direct and score powerful and effective spots.
“It’s gratifying to help organizations that are working tirelessly toward the same goal, and who very much need access to creative resources like the ones we offer,” Bowler says. “It’s an exciting time to be on the frontlines of this issue. As Supreme Court Justice Louis Brandeis said, if we desire respect for the law, we must first make the law respectable.”
For more information about HOBO’s End Prohibition Now campaign follow @TheGreenPoint (https://twitter.com/the_greenpoint) or contact HOBO at 212-967-6532 or info@hoboaudio.com
About HOBO Audio
HOBO Audio is an audio post production company dedicated to creating an exceptional experience. The company has earned the trust of some of the most iconic brands in the world. Make yourself at HOBO. Click here for more info about HOBO: http://www.hoboaudio.com
