Photographer Tadd Myers has announced a beautiful new body of photographs captured during a recent trip to New Zealand. His New Zealand Sheep Farm Promotional Piece showcases a “day in the life” of these hardworking farmers, their sheep, and herding dogs in a beautifully designed 36-page folio. The front cover features a hand stitched wool fabric tag that is actually made from the same sheep featured in the piece.
“Our New Zealand Sheep Farm booklet began in May 2017 as a commissioned shoot by SH8 Merino to photograph five family-owned sheep farms located on New Zealand’s South Island. SH8 Merino is a co-op of farms located along State Highway 8 (SH8) in the central area of the South Island near the town of Twizel.”
“In order to document the daily life on these farms, we spent one full day shooting at each farm. I was so enamored by the country, the hardworking farmers we visited, and ultimately the images we captured that I decided to showcase them in a self-promotional piece. New Zealand is a relatively untouched and unpopulated country that has a diverse terrain of mountains and valleys which is ideal for raising Merino Sheep. Over the decades these farmers have worked hard to preserve their way of life in order to pass it on to the next generation. I’m excited to help share their story of hard work, tradition, and pride which they demonstrate every day,” Myers said.
The 36-page piece was printed in Dallas, Texas in March 2018 and will be mailed to more than 2500 contacts around the world.
Credits:
Photography: Tadd Myers Photographer TaddMyers.com
Creative: O&H Brand Design OHBD.com
Print Production: Ussery Printing UsseryPrinting.com
Paper: Mohawk Paper MohawkConnections.com; Clampitt Paper Clampitt.com
Retouching: Jeff Whitlock JeffWhitlockDigitalArtist.com
Farm Coordination: SH8 Merino
Fabric Tag: Global Merino GlobalMerino.com
About Tadd Myers
Tadd Myers is an award-winning photographer based in Dallas, Texas. He specializes in advertising, corporate, and editorial projects around the world.
Tadd Myers discovered photography through his father’s printing company in Houston, Texas where at an early age he began operating a printing press and working in the darkroom. His passion for photography led him to Texas A&M University in Commerce, Texas where he earned a BA in Photography with a minor in Computer Science. This combination of artistry and inquisitiveness is what drives Tadd to look beyond what’s in front of his camera to portray the story behind each image.
Tadd’s extensive client list includes advertising agencies such as Oxxford Clothing Co., Danner Footwear, Amerisource Bergen, 44 Farms, Atmos Energy, Lucchese Boots, New Balance Shoes, Wild Turkey Bourbon, Sears Craftsman Tools, Standard Meat Co., Titleist Golf, Trinity Industries, USAA, Pecan Lodge BBQ, and many more.
Active in the Dallas creative community, he served a three-year term on the board of directors for the Dallas Society of Visual Communications (DSVC), one of the largest creative organizations in the nation. He taught a photo-illustration course as an adjunct at Texas A&M University in Commerce.
Tadd and his wife, Rebecca, live just outside Dallas in Grapevine, Texas. They have two children, Noah (15) and Annalise (13).
