Prime Focus Technologies (PFT), the technology arm of Prime Focus, today announced that Anjani B Kuumar has joined the organization as President. Mr. Kuumar has over 23 years of experience in business, HR and media operations. In his new role, he will help further PFT’s growth initiatives, with a sharp focus on the company’s Brands Services business. He will also lead the company’s Human Resources function in India. In the past, Mr. Kuumar has worked with organizations like Sony Pictures Networks, GE, ICI and Mattel.

“I see Anjani’s experience benefitting us in a two-fold manner,” said Ramki Sankaranarayanan, Founder and Global CEO, Prime Focus Technologies. “Having been our client as a broadcaster, Anjani brings immense value and strong leadership capabilities that will help the team charter the next level of innovation and delivery excellence. He also brings in a blend of entrepreneurial and corporate work culture, which will help PFT in its pursuit of always operating like a startup at scale.”

"I’ve always had a penchant for innovation, and PFT’s incredible track record of delivering industry first solutions makes this an excellent career choice for me,” said Mr. Kuumar. “I look forward to collaborating with the entire team, to help the company build a robust leadership pipeline and continue a healthy growth trajectory.”

Over the years, Mr. Kuumar has won several leadership awards, and was also chosen as one of the forty most powerful HR professionals of India in 2010. He holds a MBA degree in Human Resources from XLRI, Jamshedpur.

About Prime Focus Technologies
Prime Focus Technologies (PFT) is the creator of Enterprise Resource Planning (ERP) software, CLEARTM for the Media & Entertainment (M&E) industry. It offers broadcasters, studios, brands and service providers transformational solutions that help them lower their Total Cost of Operations (TCOP) by automating the supply chain and managing their business of content better.

PFT works with major M&E companies like Disney, 21st Century Fox-owned Star TV, Turner, Hearst, Warner Bros., CBS Television Studios, 20th Century Fox Television Studios, Lionsgate, Starz Media (a Lionsgate company), Showtime, A+E Networks, PBS, Complex Networks, HBO, IFC Films, FX Networks, Miramax, CNBC Africa, TERN International, Sony Music, Google, YouTube, Novi Digital – Hotstar, Amazon, HOOQ, Viacom’s Voot, Cricket Australia, BCCI, Indian Premier League and The Associated Press.

PFT is the technology subsidiary of Prime Focus, the global leader in M&E industry services. For more information visit: