Matt Miller, President and CEO of AICP, announced today that Patrick Milling-Smith, Co-Founder and CEO of SMUGGLER, and James Razzall, U.S. President, Integrated Advertising, of Framestore, have been named Chairpersons of the 2025 AICP Show: The Art & Technique of the Commercial, and the 2025 AICP Post Awards, respectively. “I feel honored and excited,” notes Milling-Smith, of being asked to Chair the AICP Show. “I’m touched by the generosity of previous Chairs, who nominated me and immediately reached out to offer any help and perspective. My goal is just to be a worthy custodian and champion of the 34th year of the show. We plan to do our industry proud as we continue to remind our peers of this competition’s unique place in the advertising, creative, and production landscape.” “For me, it’s a huge honor,” echoes Razzall. “I am very excited, if a tiny bit daunted by the task at hand. What makes it more gratifying is that, in the fall of 2025, I’ll have been part of Framestore for 25 years, so it’s a nice landmark to be recognized by my peers.” Razzall says being the first executive or artist from the visual effects sector reflects the discipline’s impact on the overall advertising content creation process. “It’s a testament to the way the visual effects industry has grown and matured over the years,” he adds. “I think it’s great that we’re now being viewed as such an integral part of the creative production process.” “SMUGGLER has consistently been at the forefront of our industry, producing creative, engaging and effective content for brands,” says Miller. “The AICP Show Board of Governors tasked Patrick with Chairing the 2025 installment of the AICP Show because of his longstanding... Read More