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    Home » Production Service Specialist Twentyfour Seven Merges With Smile, Expanding Their Creative Production Roster

    Production Service Specialist Twentyfour Seven Merges With Smile, Expanding Their Creative Production Roster

    By JW Collective - Jane WhiteMonday, September 5, 2022Updated:Tuesday, May 14, 2024No Comments2340 Views
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    Twentyfour-Seven Managing Partners l-r: Gordon Mackinnon, Alvaro Weber, Jonas Hendrix, Ivo Van Vollenhoven (CEO)

    Twentyfour Seven + Smile

    BARCELONA -- (SPW) --

    The award-winning Spanish multimedia production team Smile has joined the Twentyfour Seven service production Group, strengthening their creative service across the network.

    Founded in 2005, with bases in Spain, Portugal, and the Canary Islands, Smile are a smart, creative company, working with leading agencies and brands including Hermès, Chanel and Smart, across all forms of production.

    The merger is a strong fit by operations and ethics, with both companies being proactively solution driven suppliers. The Smile brand will now trade under the 247 umbrella and the companies will merge their bases in Barcelona and Lisbon to service the local areas.

    Smile Executives Alvaro Weber and Jonas Hendrix will become Managing Partners at Twentyfour Seven, alongside existing Partners Ivo Van Vollenhoven and Gordon Mackinnon.

    Ivo Van Vollenhoven, Founder / Managing Partner, Twentyfour Seven: “We are delighted to have Smile join us as part of our local offering.  They have produced some stunning work over the last few years for a loyal base of clients and this merger significantly strengthens our production and service production facilities across our regions”

    Alvaro Weber, Executive at Smile and new Managing Partner at Twentyfour Seven: “We are extremely proud to have secured the backing and strength of the leading service production company and over the years our local production teams already know each other well.  We are huge fans of Twentyfour Seven’s production creativity and we are excited about bringing our own skillset to the operation”.

    Alongside their bases in Chile and Poland, this local merger reinforces the Twentyfour Seven network as one of the foremost production service specialists worldwide.

    www.twentyfour-seven.tv   www.thesmile.tv

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    Twentyfour Seven

    company

    Ivo Van Vollenhoven
    CEO
    Twentyfour Seven
    Contact via email

    media

    Jane White
    Founder
    JW Collective
    Contact via email
    SPW Category:Production and Post-Production Products and Services
    Tags:commercial productionproductionSmileProduction ServicesTwentyfour Seven



    Morgan & Morgan’s “Power Move” Campaign Makes A Splash With a Merman Lifeguard

    Monday, August 3, 2026
    Still image from "Merman"

    Morgan & Morgan continues its unique, comedic approach to legal advertising with the latest installment of its national “Power Move” campaign. The firm's newest spot “Merman,” dives headfirst into the absurd and surfaces with the same sharp wit that has defined the campaign from the start.   The spot opens at a public pool, zooming in on the unlikely lifeguard on duty. He watches over the pool with the calm confidence of someone who was literally born for this job. The twist: he’s a merman. When a woman suddenly finds herself in “distress”, the merman lifeguard springs into action, diving into the pool and cutting effortlessly through the water to her rescue. Equal parts heroic and completely unhinged, the spot closes with the merman gliding her to safety followed by a perfectly timed dolphin call.   The campaign’s trademark closer quickly follows: “Having a merman as your lifeguard is a power move. Hiring America's largest injury law firm after an injury? That's a power move, too.” Read More

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