With the Emmy® Season kicking off, SHOOT® is launching its season coverage with a special "Road to Emmy" preview feature on May 5th with Part 1 of the annual 16-Part "Road to Emmy" Series on May 12.   The "Road to Emmy" Series shines a spotlight on producers, directors, documentarians, cinematographers, editors, production designers, visual effects & animation artisans, composers, sound designers and other artisans - each feature explores the backstories, creative challenges and collaborative relationships experienced by notable artisans generating Emmy buzz prior to nominations.  Once nominations are announced the remainder of the Series focuses on nominees.  

Each "Road to Emmy" installment will be published on SHOOTonline.com (50,000+ unique visitors) with links to each article going out in the same day's SHOOT Dailies email newsletter and that Friday's SHOOT>e.dition email newsletter (22,000 opt-in subscribers).  Part 6 of the series will also appear in the June/July All Digital & PDF Issue and Part 13 will also appear in the August/September Print & PDF Issues.  Emmy nominations coverage will be published on SHOOTonline.com on July 12 and season coverage will conclude with coverage of the Creative Arts Winners (Sept. 9-10), and Primetime Winners coverage (Sept. 18).

Here's look at a few of the people to be covered in the May 5th Emmy Preview feature:
(feature will appear on SHOOTonline with links to it in the 5/5 SHOOT>e.dition & SHOOT Dailies email newsletters)

  • Will Graham discusses A League of Their Own (Prime Video) for which he served as co-creator, and Daisy Jones & The Six (Prime Video), a limited series he exec produced and for which he directed an episode.
  • Peter Berg reflects on directing the docuseries Boys in Blue (Showtime). Berg is a two-time Emmy nominee for Friday Night Lights (Best Drama Series, Best Directing for a Drama Series) and has a feature filmography which includes Lone Survivor, nominated for two Academy Awards.

Here's a look at a few of the people to be covered in the May 12 Road To Emmy, Part 1 feature:
(feature will appear on SHOOTonline with links to it in the 5/12 SHOOT>e.dition & SHOOT Dailies email newsletters)

  • Lesli Linka Glatter discusses Love & Death (HBO Max), a miniseries for which she served as director & executive producer. Glatter is an eight-time Emmy nominee and has won the DGA Award thrice--two for Homeland and one for Mad Men. Her TV directing over the years also spans such shows as The West Wing, E.R., The Morning Show, The Leftovers, the iconic Twin Peaks, and the pilots for Gilmore Girls and Pretty Little Liars.
  • Kris Bowers sheds light on Queen Charlotte: A Bridgerton Story (Netflix). Bowers is a four-time Emmy-nominated composer--for his work on When They See Us in 2019, Mrs. America in 2020, and twice for Bridgerton (Original Dramatic Score and Main Title Theme Music) in 2021--and a Best Documentary Short Subject Oscar nominee as a producer and co-director (with Ben Proudfoot) for A Concerto Is a Convesation, also in 2021.
  • Emma Fairley reflects on her production design for Mrs. Davis (Peacock). She is a three-time nominee for the Art Directors Guild Excellence in Production Design Awards.

Here's a look at a few of the people to be covered in the June 15 Road To Emmy, Part 6 feature & Leading Cinematograpers feature:
(feature will appear in SHOOT Magazine's June/July Phase 1 PDF issue on 6/15 and 6/16 on SHOOTonline with links to it going out in the 6/16 SHOOT>e.dition & SHOOT Dailies email newsletters.  A special custom email blast issue alert with direct link to the PDF Issue will go out to 40,000 on 6/19)

  • Eric Appel sheds light on Weird: The Al Yankovic Story (Roku), a telefilm which earned him a DGA Award nomination.
  • Production designer Ramsey Avery and costume designer Kate Hawley collaborate on The Lord of the Rings: The Rings of Power (Prime Video)
  • Matthew Flood Ferguson, an Emmy Award-nominated production designer in 2020 for Ryan Murphy's Hollywood, discusses another collaboration with Murphy, Dahmer--Monster: The Jeffrey Dahmer Story (Netflix)
  • John Hillcoat reflects on his dual role as director and exec producer on George & Tammy (Showtime).
  • Cinematographer Stuart Howell, a BSC Award nominee for his work on The Crown, discusses lensing A Small Light (National Geographic)
  • John M. Valerio, ACE delves into the current Emmy-eligible season of The White Lotus (HBO), a series which won him a Best Editing Emmy last year on the strength of the "Departures" episode
  • Nicola Daley, ACS who came on board The Handmaid's Tale (Hulu) for season 5.
  • Damián García delves into the lensing of Andor (Disney+)
  • Corrin Hodgson talks about his debut as a cinematographer on Taylor Sheridan's 1923 (Paramount+), the prequel series to Yellostone
  • Larkin Seiple, the lauded cinematographer on Best Picture Oscar winner Everything Everywhere All at Once, discusses his lensing of the limited series Beef (Netflix) 

Click Here for the 2023 SHOOT Road to Emmy Calendar.
Click Here to see past SHOOT Road to Emmy series features.
Click Here for Ad Rates for SHOOT Magazine June/July Phase 1 PDF Issue 
Click Here for SHOOT Digital Rates

Reach Above-the-line & Below-the-line with SHOOT FYC Marketing Opportunities
SHOOT Connects the Industry and has been for more than 60 years...

SHOOT has been connecting artists--ranging from directors to DPs, producers, editors, production designers, composers, sound designers, VFX & animation supervisors/artisans and more--with each other as well as industry decision-makers, generating awareness of noteworthy work throughout the entertainment/advertising community, including among the ranks of Emmy voters. Networks place FYC Advertising to tap into SHOOT’s influential readership which looks to us for news and insights spanning business and creative trends, artistic achievements and work deserving of awards consideration. 

SHOOT’s digital and print platforms provide the ideal environments in which to promote prior to & during nomination voting that will take place 6/15-6/26 and then prior to & during final round voting that will take place 8/17-8/28. SHOOT Magazine & SHOOTonline platforms are ideal for bringing attention to your programs and individual artisans.  Our audience of production & post industry executives and artisans including Telvision Academy members will be reading SHOOT’s Emmy-related coverage  with great interest throughout Emmy Season.  

SHOOT Digital and Print Platforms, include...

SHOOTonline.com 
50,000+ unique visitors per month. 7-day or 30-day runs can start any day.  The Ideal cornerstone for FYC Campaigns providing fantastic exposure all season long!  In addition to the Road to Emmy Series, there will be all kinds of Emmy-related news and features that will appear on the site and in the SHOOT>e.dition & SHOOT Dailies email newsletters during the season.  Because we are a highly targeted site, it is filled with industry-related content of great interest to people you want to reach so they are reading all throughout the site regularly.  An authoritative source of information on what's going on in the industry, the people you want to reach are coming to SHOOT -- make a splash on SHOOTonline with our regular or expandable banner sizes, banners with video, etc. 

  • When you purchase a banner it will run on the Home Page and all pages throughout the news, screenwork, and SPW sections of the site - and there are thousands of pages—a key benefit-- because while thousands of users enter the site via the Home Page, thousands others enter via links in articles from one of our 3 email newsletters so they are entering the site on all different pages and your banner will be wherever that is! 
  • Banners will also rotate up and down on pages where there are multiple slots of your size. Sometimes running in two slots on the same page; always while appearing on all different pages at the same time.
  • Mobile Friendly! you'll be able to provide additional size banners for mobile at no extra cost so your banners appear perfectly on all mobile devices!

File formats: JPG, GIF, Animated GIF, Flash & HTML5. 3rd party tags accepted. SHOOTonline is DFA and Jetpack certified.
Banner Sizes include regular & expandable:
Billboard 970x250, Side Half Page 300X600, Side Medium Rectangle 300X250, Mid Horizontal 468x60 
Additional Options
Wallpaper/Skins: Top (1110x250 + R&L Sides (300x up to 1250), wraps around top & sides
Floor (catfisher): 970x90​, sits on top of  bottom of screen and stays there as readers scroll further & further down
Interstitial: up to 600x500 up to 800x550, opens on black background when first visiting
Click Here for examples of above sizes
Click Here for For SHOOTonline Banner Specs

The SHOOT>e.dition email newsletter 
Published every Friday to 22,000 opt-in subscribers. The SHOOT>e.dition contains headlines/abstracts to all of the content published on SHOOTonline.com since the previous Friday's SHOOT>e.dition. 

File formats: JPEG, GIF, Animated Gif; site-served, you may provide tracking tags.
Banner sizes: "Top" 468x60, "Side" 180x150, "Skyscraper" 180x600, "Bottom #1" 468x60, "Bottom #2" 595x250

  • 2023 Emmy Season SHOOT>e.dition Schedule:

Phase 1>e.dition dates
May: 5/5, 5/12, 5/19, 5/26 
June: 6/2, 6/9, 6/16, 6/23
Phase 2 >e.dition dates:  
July: 7//14, 7/21, 7/28, 7/28
August: 8/4, 8/11, 8/18, 8/25

See web versions of a small sampling of past SHOOT>e.ditions with FYC banners...
6/11  (banners for Star Wars, The Mandaloria", "Girls5Eva")
6/25  (banners for "WandaVision")
8/13  (banners for  "Ted Lasso", "Girls5Eva"
8/20 (banners for "Life Below Zero","The Amber Ruffin Show"   

The SHOOT Dailies email newsletter  
Published daily Monday-Friday to 3,500 opt-in subscribers. Banners run in all 5 newsletters M-F. If already promoting on SHOOTonline.com and The SHOOT>e.dition, this is great add-on for making an added splash. 

File formats: JPEG, GIF, Animated Gif; site-served, you may provide tracking tags. 
Banner sizes: 728x90, 180x600, 180x150. 

See web versions of a small sampling of past SHOOT Dailies with FYC banners...

  • M-F Sample: Week of 12/6/21-12/10/21 with banners for "The Velvet Underground"
    12/6   12/7   12/8   12/9   12/10 
  • M-F Sample: Week of 3/7/22-3/11/22 with banners for "The Power of the Dog"
    3/7, 3/8, 3/9, 3/10, 3/11

SHOOT Magazine Phase 1 June/July PDF Issue with digital distribution

The Issue will have the "Road to Emmy, Part 6" & Leading Cinematographers Feature + other Awards Season-related Content
Ad Deadlines
5/10:  Space Reservations 
5/26:  Ad PDF Files Due 
Distribution
Issue timed to keep your programs top-of-mind prior to & during nominations voting 6/15-6/26.
6/15: PDF Issue posted on SHOOTonline for 50,000 unique visitors to view/download
6/16: Banner with link to Issue goes out in The SHOOT email newsletter to 22,000 subscribers
6/19: Custom Email Blast Alert emailed to 40,000 database alerting them issue is available 
Click Here to see the special Ad Rates for the June/July Phase 1 Issue
Sample Issues & Email Alerts
Click Here
 to see the June/July 2022 PDF Issue. 
Click Here to see the email alert sent out about the Issue.
Click Here to see the June/July 2021 PDF Issue
Click Here to see the email alert sent out about the Issue
Click Here to see the June/July 2020 PDF Issue
Click Here to see the email alert sent out about the Issue

SHOOT Magazine Phase 2 Aug/Sept Print Issue & PDF Issue with digital distribution
The Issue will have the "Road to Emmy, Part 13" Feature + other Awards Season-related Content
Ad Deadlines
7/18:  Space Reservations 
7/28:  Ad PDF Files Due  
Distribution
Issue timed to keep your programs top-of-mind prior to & during final voting 8/17-8/28.
8/4: PDF Issue posted on SHOOTonline for 50,000 unique visitors to view/download
8/7: Custom Email Blast Alert emailed to 22,000 subscribers alerting them issue is available 
8/7-8/10:: Print Issue arrives to subscribers

  • Click Here to see past August/September Issue
  • Click Here to see the email alert that was sent out about the Issue
  • Click Here to see the August/September 2020 PDF Issue
  • Click Here to see the email alert that was sent out about the Issue
  • Click Here for SHOOT Magazine Ad Sizes/Specs 

SHOOT Custom Email Blasts

Sent to our opt-in database of 40,000.  Ideal for screening invitations, streaming notices, promoting BTS Videos, and other FYC Messages.  To utilize SHOOT's custom email blast service there is a minimum buy requirement of a two-week SHOOTonline.com banner. Custom  Email Blasts sell out every Emmy & Academy Season for both Phase 1 & Phase 2 so please book early.
Click Here for Custom Email Blast Rates/specs

Here are links to online versions of just a few of the SHOOT Custom Email Blasts sent out during Emmy Season 2022, Phase 1
Russian Doll (Netflix)     A Very British Scandal (Prime Video)     Only Murders In The Building (Hulu)
The Beatles Get Back (Disney+)     Severance (Apple TV+)

Here are links to online versions of just a few of the SHOOT custom email blasts sent out Emmy Season 2021, Phase 1
Wandavision (Disney+)       City So Real (Nat Geo)     The Underground Railroad (Prime Video)
Bridgerton (Netflix)   In Treatment (HBO)  The Handmaid's Tale (Hulu)   The Me You Can't See (Apple TV+)

The SHOOT Publicity Wire (The SPW): Post Your TV and Film News, Promos, BTS videos & more 
Self-service and easy to use, The SPW reaches entertainment & commercial production and post decision-makers, influencers, executives and artisans, media outlets, journalists, bloggers, researchers, social networkers, search engines, prosumers, fan sites, & other industry stakeholders and influential decision-makers that affect the commercialmaking, filmmaking, cinema, media and television, web and mobile video businesses.  Distribution of your SPW Release will include: SHOOTonline Mobile App and SHOOT's opt-in ePubs (SPW Media Alerts, Brand New[s], SHOOT Dailies, SHOOT>e.dition) SHOOTonline.com site placement, archiving and indexing, RSS Feeds, social feeds to Twitter, Facebook, LinkedIn and mobile SMS dynamic feed,and search engine optimization (SEO) for Google, Yahoo, Bing, etc. 

Rates: $60. - post a release with full content, up to 8 photos, hot links & video.  $20. - post a video release with video, description and credits.

Contact us... for more information on SHOOT FYC Marketing and how we can tailor a program for you please contact SHOOT Publisher, Roberta Griefer, at 203/227-1699, ext 701 or rgriefer@shootonline.com

About SHOOT Magazine / SHOOTonline
SHOOT® Magazine and SHOOTonline® are the leading publication and website for Film, Tv & Commercial Production & Post; edited for agency, movie & studio creative and production executives, executives at commercial and entertainment production/post companies, TV/Online/Mobile networks, brand marketer production executives, independent filmmakers and artisans including directors, cinematographers, editors, colorists, vfx supervisors/artists/animators, composers, sound designers & mixers. Through its "News" and "ScreenWork" sections, "Columns" and in-depth "Features", SHOOT publishes timely news, relevant information and a behind-the-scenes look at the best new work, profiles/interviews with industry news makers, film festival, award shows and industry events. In addition, SHOOT reports on the latest cinematography, post & editing technology and equipment. If the work involves advertising or entertainment motion picture content that consumers view on a screen---a TV screen, Cinema screen, Computer screen, Mobile screen or Game screen, SHOOT is searching out who's doing the most innovative work and what's coming next. For further information please visit www.SHOOTonline.com®

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