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    Home » SMPTE Hollywood To Explore The Impact of Machine Learning on Visual Effects

    SMPTE Hollywood To Explore The Impact of Machine Learning on Visual Effects

    By Artisans PRTuesday, January 18, 2022Updated:Tuesday, May 14, 2024No Comments3973 Views
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    Panel members (counterclockwise from top left): Will Harris, Mathieu Mazerolle, Brian Gaffney, Ryan Laney and Barry Goch.

    Free monthly Zoom meeting slated for January 26.

    Studio City, CA -- (SPW) --

    On January 26, SMPTE Hollywood and the Visual Effects Society (VES) will cohost a virtual meeting exploring the current and future impact of machine learning on visual effects. Autodesk’s Will Harris, Foundry’s Mathieu Mazerolle and Unity Technologies’ Brian Gaffney will discuss how their companies are incorporating machine learning into software tools to make higher quality and more realistic visual effects and boost production speed. Visual Effects Supervisor Ryan Laney will describe the novel way artificial intelligence and machine learning were used to mask the identities of interview subjects in the award-winning HBO documentary Welcome to Chechnya.

    The virtual meeting is scheduled for January 26th at noon PST on Zoom. You can register here.

    “Machine learning is poised to transform visual effects production, accelerating workflows and paving the way for a new generation of astonishingly real visual effects,” says Barry Goch, who will moderate the discussion. “Will Harris, Mathieu Mazerolle and Brian Gaffney will demonstrate game-changing technologies. Ryan Laney will share his experience in applying machine learning to a real-world production.”

    Panelists

    Will Harris is Flame Family Product Manager at Autodesk, responsible for defining the product roadmap for Autodesk’s Flame family of products. He works with customers to develop new tools to meet their needs and adapt to market trends. He has been involved in developing AI machine Learning tools for VFX and color finishing in Flame and other leading edge technologies. A 20-year industry veteran, he was a colorist, editor and visual effects artist before joining Autodesk in 2008.

    Mathieu Mazerolle is Director of Product, New Technology, Foundry with over 25 years of engineering and product experience in the VFX, cloud and gaming industries. In his current role, he is involved in the development of creative software for digital design, media and entertainment. He previously worked for Amazon Web Services, Electronic Arts, Autodesk, Ubisoft and Digital Domain.

    Brian Gaffney is Business Development Manager for Unity Technologies’ Professional Artistry Group focused on ArtEngine. A workflow specialist with 25 years of industry experience, Gaffney has worked with Technicolor, PIX System, CODEX, Turbo Squid and Autodesk in support of visual effects, game development, content management and real-time 3D virtual production.

    Ryan Laney is Visual Effects Supervisor at Teus Media, a producer of VFX for journalism. He has been supporting storytelling in media since 1994 and has worked with outstanding teams at Manex, ILM, Digital Domain, and Imageworks.  Recently, he has been applying deep machine learning to documentary filmmaking, beginning with identity masking in the documentary film Welcome To Chechnya. 

    Moderator

    Barry Goch, Senior Editor, ColorTime, is an accomplished feature film and television finishing editor with credits including Spiderman: Homecoming, Passengers, Money Monster, Eye in the Sky and Game of Thrones. He is currently working on A Million Little Things (ABC) and a Netflix comedy special. Goch is a member of the Editorial Advisory Board and is West Coast Contributor for Post Perspective. He has written for Post Magazine and the Editors Guild Magazine. He also teaches post-production at UCLA Extension. He is a member of SMPTE, the Television Academy and the Visual Effects Society.

    • What: Machine Learning in Visual Effects
    • When: January 26, 12:00 p.m. PDT
    • Register: https://www.eventbrite.com/e/virtual-meeting-machine-learning-in-visual-effects-tickets-250323774147

    The event will also be live-streamed on the SMPTE Hollywood Facebook and YouTube pages.

    About the SMPTE® Hollywood Section
    The Hollywood Section of SMPTE® was initially organized as the West Coast Section in 1928. Today, as its own SMPTE Region, it encompasses more than 1,200 SMPTE Members with a common interest in motion-imaging technology in the Greater Los Angeles area. The Hollywood Section offers free meetings monthly that are open to SMPTE Members and non-members alike. Information about meetings is posted on the Section website at https://www.smpte.org/sections/hollywood.

    About SMPTE®
    SMPTE is the global society of media professionals, technologists, and engineers working in the digital entertainment industry. The Society fosters a diverse and engaged membership from both the technology and creative communities, delivering vast educational offerings, technical conferences and exhibitions, the SMPTE Motion Imaging Journal, and access to a rich network of colleagues essential to their career success. As an internationally recognized standards organization, SMPTE also provides a vital technical framework of engineering standards and guidelines that allow the seamless creation, management, and delivery of media for art, entertainment, and education worldwide.

    Information on joining SMPTE is available at smpte.org/join.

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    SMPTE Hollywood

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    Frank Kunkle
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    SMPTE
    (610) 864-4813
    Contact via email

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    Linda Rosner
    ArtisansPR
    (310) 837-6008
    Contact via email
    SPW Category:Industry Association, Union, Guild News
    Tags:Barry GochVESVisual Effects SocietySMPTE



    NYF Advertising Awards and Paul Marobella Launch The 2026 Season of The “State of the Biz” Podcast

    Thursday, February 5, 2026
    Paul Marobella, Global Head of WPP Studio X, Host - New York Festivals "State of the Biz"

    New York Festivals Advertising Awards and Paul Marobella, unveil the 2026 season of the podcast series “State of the Biz” a sharp, unfiltered look at how creativity, culture, and commerce are colliding in real time. Led and hosted by Marobella, a long-time industry CEO and CMO, currently the Global Head of WPP Studio X, the series cuts through industry noise to explore disruption, hard decisions, and what it takes to build modern brands from the front lines. For 2026’s launch, Paul leads a powerhouse roster of A-list creative and leadership minds offering sharp analysis and engaging discussions on the full scope of today’s advertising landscape. Season 2026 of State of the Biz opens with Sean McBride, Chief Creative Officer of Arnold Worldwide. Catch the newest episode HERE. New episodes featuring trailblazing leaders include:

    • Andrea Diquez, Global Chief Executive Officer, GUT / 2026 NYF Advertising Awards Executive Jury President
    • Pete Gosselin, Chief Creative Officer, CAPE
    • Colleen Shaw, EVP, Media; Senior Consultant, Omnicom
    • Tyler DeAngelo, Chief Creative Officer, StrawberryFrog
    • Shannon Washington, Chief Creative Officer + Partner, 11 Ounces
    • Cory Nacco, Founder & Head of Brand Strategy, 11 Ounces
    • Joe Lazer, Author & Chief Marketing Officer, Pepper
    • Sylvain Tron, Managing Director, CYLNDR Studios
    • ... Read More

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