Monday, Apr. 20, 2009

Adobe Systems Incorporated (Nasdaq:ADBE) announced a new software framework for building media players that extends the capabilities of the Adobe® Flash® Platform.

Monday, Apr. 27, 2009

Microsoft Advertising has launched a new online advertising platform where advertisers can develop and purchase campaigns for online video, banner and text message advertising in a fast and easy way.

Thursday, Feb. 19, 2009

CONSUMER CONTEST REWARDS CREATIVITY WITH A HEAP LOAD OF CASH

Up for grabs: $25,000, one per cent of Canadian flavour sales and the title of Guru

Monday, Feb. 23, 2009

The Interactive Advertising Bureau (IAB) today announced the release of the final version of its Audience Reach Measurement Guidelines at its Annual Leadership Meeting, Ecosystem 2.0: Brands

Thursday, Feb. 26, 2009

The Interactive Advertising Bureau (IAB) today announced the release of Click Measurement Guidelines, a document that will establish parameters for the accurate buying and selling of cost-per-click advertising, an important and growing category

Tuesday, Mar. 3, 2009

Adobe Systems Incorporated (Nasdaq:ADBE) and three Time Warner Inc. companies — Turner Broadcasting System, Inc., Warner Bros. Entertainment Inc., and Home Box Office, Inc.

Thursday, Mar. 12, 2009

Openfilm.com, the video sharing network for independent filmmakers and fans of quality web video, today announced the launch of its ad revenue sharing program available to all Openfilm content providers.

Tuesday, Mar. 24, 2009

Brightcove Inc., the leading online video platform, today announced a series of major customer wins in Japan, including Tokyo Broadcasting System, Inc., Sony Music Network Inc., Asahi Breweries Group, Shueisha Publishing Co., Ltd., and Orange Page Inc.

Thursday, Feb. 5, 2009

The Interactive Advertising Bureau (IAB) today announced the release for public comment of Video Player-Ad Interface Definitions Guidelines (VPAID).

Wednesday, Jan. 14, 2009

MTV Networks (MTVN), a division of Viacom (NYSE: VIA, VIA.B), and Panache, the ad-insertion platform for major media and entertainment companies, today announced a partnership to deploy Panache's platform across MTVN's Web sites.

MySHOOT Company Profiles