Wednesday, Mar. 4, 2015
Discovery Life Channel's "Love Every Step"

How do you capture the arc of a life in 60 seconds? That was the challenge Director Ian Karr and creative boutique IKA Collective were asked with for the debut of Discovery Life Channel.

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Duke Medicine's "Serious Cough"
Tuesday, Mar. 3, 2015
Duke Medicine's "Serious Cough"

The Colony’s David Gaddie directs a new spot for The Variable and Duke Medicine. The spot pokes fun at those of us who Google our medical symptoms, usually assuming the worst, rather than making use of professional health networks and services like Duke Medicine.

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Tuesday, Mar. 3, 2015
George Powell Documentary Short

So few people, including skateboarders, really have any idea of what it takes to make something as simple as a modern skateboard or even a single urethane wheel.

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Monday, Mar. 2, 2015
Bridgeland "We've Arrived"

Houston agency, John Manlove Marketing & Communications, tapped Pure Evil Music to develop an original song for their 2015 Bridgeland integrated brand campaign. Within hours of JMMC’s TV spots featuring the new song, “We’ve Arrived”, hitting the airwaves, viewers responded.

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Team Detroit & ALMA MATER's "Forward March" Spot for the Ford F-150
Friday, Feb. 27, 2015
Ford F-150: Forward March

Team Detroit and ALMA MATER recently created a campaign for the 2015 Ford F-150, which premiered during ESPN’s College Football Playoff coverage.

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Thursday, Feb. 26, 2015
The Broadway Debut "Living On Love"

The spot promotes the Broadway debut of LIVING ON LOVE at the Longacre Theatre. The creative team used photography shot for the key art to make an animated flip book type animation for the commercial. The aim is to give the audience a hint at the world and story of the play. 

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2C-Science Channel Promo-Are We Alone?
Thursday, Feb. 26, 2015
Science Channel's "Are We Alone?" Week Broadcast Promo

When selected to help Science Channel promote its week-long, fan-favorite “Are We Alone?” programming block, 2C Creative faced an interesting challenge: how to find a fresh, playful approach without discounting the science behind the search. Answer?

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Thursday, Feb. 26, 2015
"Frequencies" Trailer

Teaser trailer for Director Caleb Slain's new documentary "Frequencies." To view the full-length film Frequencies, 

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Wednesday, Feb. 25, 2015
What Can You Do With Photography?

For noted artist management professional, Sherry Riad of RIAD Represents, photography and the creative pros behind the lens are playing ever-increasing roles in the production of ads that are not print focused.

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The_mike's_Quality
Tuesday, Feb. 24, 2015
Mike's Hard Lemonade "The mike's Quality"

Erin Sarofsky and her team were commissioned by fellow Chicago-based company Mike's Hard Lemonade Co. and creative agency TRISECT to create an innovative video piece featuring an illustrated world where the essential qualities and the history of mike's shine.

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MySHOOT Company Profiles