With a unique eye for visual storytelling, Wondros Director Sean Thonson celebrates the renowned purity of Maine’s waters in a new campaign for Poland Spring. The spot highlights the rich topography within the region and the streams that contribute to the 100% natural spring water delivered in each bottle.

Throughout the spot, Thonson explores the 10,000 year-old glacial aquifers that filter the water in a stunning exposition of waterbeds, rivers and springs that define the heart of Maine. The campaign gives voice to the springs in affirming the legitimacy behind Poland Spring Brand’s 100% natural spring water.

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