72andSunny NY, Director Vincent Haycock "Gift Like You Mean It" For Etsy
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Robert Goldrich3502 views
Etsy in partnership with creative agency 72andSunny New York have launched their 2020 holiday campaign, “Gift Like You Mean It,” with three new emotional films highlighting the power of a meaningful gift.
This ScreenWork entry, “Nana,” shows how a personalized, one-of-a-kind gift from Etsy can connect family members--in this case a grandmother and her young grandson--who are unable to gather in-person for the holidays.
This story of connection is one of three in the campaign--all directed by Vincent Haycock of production house Somesuch.
Client Etsy Agency 72andSunny New York Production Somesuch Vincent Haycock, director. Editorial Final Cut Darren Baldwin, Patrick Colman, editors. Postproduction Ethos Studios Music & Sound Design Squeak E. Clean Studios