The Best Work You May Never See: New Zealand Transport Agency's "Small Mistakes"

By

Robert Goldrich

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Derin Seale of Finch directed this spot which stops a devastating car accident just prior to impact, allowing both drivers to get out of the car and discuss what happened only to come to the sad realization that it’s too late to avert disaster. Agency is Clemenger BBDO, Wellington, NZ.

Credits
Client  New Zealand Transport Agency  Agency Clemenger BBDO, Wellington, NZ Philip Andrew, executive creative director; Emily Beautrais, writer; Frances Cooke, art director. Production Finch, Auckland, NZ Derin Seale, director; Rob Galluzzo, exec producer; Karen Bryson, producer; Annelise Yarrell, production manager; Stefan Duscio, DP; Rob Key, production designer. Visual Effects Fin Design & Effects, Sydney Stuart White, VFX supervisor; Justin Bromley, Flame; Ben Eagleton (of BE, Sydney), colorist. Editorial Toybox, Auckland, NZ Drew Thompson, editor (Method Studios). Audio Nylon Studios, Sydney Simon Lister, sound designer/mixer.
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