Friday, September 21, 2018
You are here:

Director Craig Gillespie Finds Freedom For Audi, Venables Bell & Partners

By

Robert Goldrich
Thursday, Jul. 5, 2018

2246 views

Log in or register now!

A long form online video, directed by Craig Gillespie of MJZ, kicks off this “Promote Yourself” campaign for Audi and agency Venables Bell & Partners.

With this piece, like most automotive brands, Audi is launching its summer sales event. Unlike most brands, however, Audi is using an emotional message to recruit new owners this summer. This Freedom short centers on a woman who has just been named employee of the year but that’s not enough as the inner drive to progress leads her to pack up her things, exit the office, and embark on a journey to start her own company. Her aspirations coincide with the Audi owner's constant drive and mindset for progress. For Audi drivers, a promotion isn’t just about a salary bump or a fancy corner office.  It’s bypassing a raise for a better opportunity elsewhere, or trading in that corner office to start a business in their living room. A promotion is about making yourself a little better, backing yourself, and conquering your own Everest. In this case, she’s promoted herself with a new Audi as she embarks on the next chapter in her career. 

Credits

Client Audi of America Agency Venables Bell & Partners Paul Venables, founder, chairman; Will McGinness, executive creative director; Erich Pfeifer, creative director; Joash Tham, art director; Carlos Savage, sr. copywriter; Craig Allen, director of integrated production; Gabby Gardner, producer; Jenna Van Deventer, associate producer; Uli Kurtenbach, group strategy director; Cody Levin, sr. strategist; Raquel Bedard, director of Lumberyard (Venables Bell & Partners’ in-house production & post unit) Production MJZ Craig Gillespie, director; Emma Wilcockson, exec producer; Ed Callaghan, line producer; Gyula Pados, DP; Peter Kirkegaard, production designer. Editorial Final Cut Rick Russell, editor; Suzy Ramirez, exec producer; Barbara Healy, producer; Zoe Schack, assistant editor. Sound Design & Mix 740 Sound Chris Pinkston, sound designer/mixer; Scott Ganary, exec producer; Jeff Martin, producer. VFX/Finishing EightVFX Shira Boardman, exec producer; Ryan Dahlman, producer; Julien Forest, shoot supervisor, 3D lead artist; Jean-Marc Demmer, creative director, shoot supervisor; Roxy Zuckerman, 2D lead artist; Philip Ineno, Flame lead; Alex Kolasinski, Flame artist; Alex Taylor, Shaun Tsou, Keigo Tanaka, Nuke compositors; Jaguar Lee, matte painting; Nathan Lee, Yann Mallard, design/motion graphics; Thomas Lopez, rigger; Leticia Saldana, modeler; Nyamekye Morgan, data management administration. Telecine Company 3 Tom Poole, colorist; Alexandra Lubrano, color producer.

Category of ScreenWork: 
Media Type: 

560x349

<iframe width="560" height="349" src="https://www.shootonline.com/embed/76931/560x349" frameborder="0" allowfullscreen></iframe>
 

640x390

<iframe width="640" height="390" src="https://www.shootonline.com/embed/76931/640x390" frameborder="0" allowfullscreen></iframe>
 

853x510

<iframe width="853" height="510" src="https://www.shootonline.com/embed/76931/853x510" frameborder="0" allowfullscreen></iframe>
 

1280x750

<iframe width="1280" height="750" src="https://www.shootonline.com/embed/76931/1280x750" frameborder="0" allowfullscreen></iframe>
Log in or register now!
Log in or register now!

Recent SHOOT News Stories

Friday, Sep. 21, 2018

SAG-AFTRA has called a strike against advertising agency Bartle Bogle...

Friday, Sep. 21, 2018

Fighting to defend its $81 billion takeover of Time Warner from a...

Friday, Sep. 21, 2018

Executive producer Tanya Cohen has launched production house Slash Dynamic...

Friday, Sep. 21, 2018

New York/Los Angeles/San Francisco-based content creation studio/...

Friday, Sep. 21, 2018

L.A.-based director Cassandra Brooksbank has joined Great Guns for global...

Thursday, Sep. 20, 2018

Mike Wente has been named chief creative officer of San Francisco-based...

Recent SPW Releases

Friday, Sep. 21, 2018

For fans of Crystal Pepsi, the drink’s revival could not come too soon...

Friday, Sep. 21, 2018

In The Predator, 20 th Century Fox’s reboot of the sci-fi horror franchise...

Thursday, Sep. 20, 2018

SAG-AFTRA today called a strike against advertising agency Bartle Bogle...

Thursday, Sep. 20, 2018

Still/Life , director Josh Hayward’s new short film, describes a rebirth...

Wednesday, Sep. 19, 2018

Renowned Director Nick Wickham, internationally revered for Concert Films...

Wednesday, Sep. 19, 2018

Spittn Image Creative Director Shawnette Heard and up-and-coming director...

MySHOOT Profiles


Director

Cinematographer
Blair Hayes
Director

Producer

Director

MySHOOT Company Profiles

Top