Droga5, Director Mike Warzin Share "Reflection" For ESPN SportsCenter
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Robert Goldrich6131 views
In this initial spot in ESPN’s new “That’s Gonna be on SportsCenter” campaign from Droga5 NY, a football player lamenting a botched play is visited by an other-worldly sportscaster Kenny Mayne, who lets him know that the moment is definitely going to be on SportsCenter. Unfortunately for the player, it will be a part of the Not Top 10 segment, where highlights are celebrated for their infamy, rather than achievement.
Mike Warzin of Arts & Sciences directed the ad, which is entitled “Reflection.” The phrase “That’s Gonna be on SportsCenter” became part of the sports lexicon years ago, as the show became embedded into the fabric of sports culture. “That’s Gonna be on SportsCenter” is a reminder and celebration that there are moments in sports, and then there are "SportsCentermoments."
Client ESPN - SportsCenter Agency Droga5 NY David Droga, creative chairman; Neil Heymann, chief creative officer; Brandon Pierce, group creative director; David Spradlin, art director; Evan Barkoff, copywriter; Mark Yoon, design director; Erin Wilson, designer; Sally-Ann Dale, chief creation officer; Jesse Brihn, director of film production; Tricia Lentini Himot, executive producer; Holly Schussler, associate producer. Production Arts & Sciences Mike Warzin, director; Ryley Brown, DP; Marc Marrie, managing director; Ashley Rabin, head of production; Eric Matthew Sedorovitz, line producer; Bailey Reeves, production supervisor. Editorial Exile Edit Katie Turinski, editor; Ling Chua, assistant editor; Sasha Hirschfeld, exec producer; Evyn Bruce, head of production; Gwynne Evans Reid, sr. VFX producer; Dino Tsaousis, Flame/VFX artist. Telecine Company 3 Sofie Borup, sr. colorist; Alexandra Lubrano, producer. Sound Design Wave Studios Aaron Reynolds, sound designer; Vicky Ferraro, exec producer. Audio Post Heard City Philip Loeb, mixer; Gloria Pitagorsky, exec producer.